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~subject:"Nonprofit-Organisation"
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Search: person:"Sese, Francisco Javier"
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Nonprofit-Organisation
Beziehungsmarketing
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Consumer behaviour
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Customer satisfaction
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Minguez, Ana
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Sesé, F. Javier
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Journal of business research : JBR
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Journal of philanthropy and marketing
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Journal of service theory and practice
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ECONIS (ZBW)
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1
Social norms and recognition in social fundraising campaigns : the moderating role of self-construal
Minguez, Ana
;
Sesé, F. Javier
- In:
Journal of philanthropy and marketing
27
(
2022
)
1
,
pp. 1-15
Persistent link: https://www.econbiz.de/10013093308
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2
How does relationship length influence donation amount over time for regular members of nonprofit organizations : the moderating role of donation frequency
Minguez, Ana
;
Sesé, F. Javier
- In:
Journal of service theory and practice
32
(
2022
)
3
,
pp. 432-451
Persistent link: https://www.econbiz.de/10013273032
Saved in:
3
Why do you want a relationship, anyway? : consent to receive marketing communications and donors' willingness to engage with nonprofits
Minguez, Ana
;
Sesé, F. Javier
- In:
Journal of business research : JBR
148
(
2022
),
pp. 356-367
Persistent link: https://www.econbiz.de/10013325489
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