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~subject:"Online retailing"
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Online retailing
Social Web
24
Social web
24
Consumer behaviour
20
Konsumentenverhalten
19
Internet marketing
17
Online-Marketing
17
Comments
14
comments
12
Viral marketing
11
Virales Marketing
11
Online-Handel
10
comments on
9
professional
8
summaries
8
Customer satisfaction
7
Kundenzufriedenheit
7
Online comments
7
Social media
7
editor's comments
7
Dienstleistungsqualität
6
Service quality
6
TripAdvisor
6
Beziehungsmarketing
5
China
5
E-commerce
5
Electronic Commerce
5
Forschung
5
Internet
5
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5
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5
Relationship marketing
5
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5
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5
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5
online comments
5
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4
Holiday behaviour
4
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Ai, Jin
1
Bag, Sudin
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Boh, Wai Fong
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Chang, Ludwig M. K.
1
Chi, Oscar Hengxuan
1
Dennis, Alan
1
Gan, Wen-xue
1
Ghosal, Indrajit
1
Goh, Kim Huat
1
Hernández-Maestro, Rosa M.
1
Huang, Jianxiong
1
Li, Hongliu
1
Liu, Yong
1
Maheshwari, Shubham
1
Matook, Sabine
1
Melo, António J. D. V. T.
1
Moro, Sérgio
1
Muñoz-Gallego, Pablo A.
1
Nayak, Naresh
1
Ng, Raine
1
Ouyang, Zhe
1
Piccinelli, Stefania
1
Prabhu, Narayan
1
Prasad, Bikram
1
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Rana, Sudhir
1
Rita, Paulo
1
Wang, Shuyang
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Journal of management information systems : JMIS
2
Economics & finance notes
1
Journal of hospitality marketing & management
1
Journal of international consumer marketing
1
Journal of promotion management : innovations in planning and applied research
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of retailing and consumer services
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Tourism management : research, policies, practice
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ECONIS (ZBW)
10
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1
User
comments
in social media firestorms : a mixed-method study of purpose, tone, and motivation
Matook, Sabine
;
Dennis, Alan
;
Wang, Yazhu Maggie
- In:
Journal of management information systems : JMIS
39
(
2022
)
3
,
pp. 673-705
Persistent link: https://www.econbiz.de/10013367778
Saved in:
2
The power of numbers : an examination of the relationship between numerical cues in online review
comments
and perceived review helpfulness
Li, Hongliu
;
Xingyuan, Wang
;
Wang, Shuyang
;
Zhou, Wenkai
; …
- In:
Journal of research in interactive marketing : …
17
(
2023
)
1
,
pp. 126-139
Persistent link: https://www.econbiz.de/10013536285
Saved in:
3
How do influencers moderate purchase motives? : an application of S-O-R model to assess the effects of reviewers' rating on online purchase
Rana, Sudhir
;
Bag, Sudin
;
Ghosal, Indrajit
;
Prasad, Bikram
- In:
Journal of promotion management : innovations in …
29
(
2023
)
8
,
pp. 1168-1197
Persistent link: https://www.econbiz.de/10014369758
Saved in:
4
Air-travelers' concerns emerging from online
comments
during the COVID-19 outbreak
Piccinelli, Stefania
;
Moro, Sérgio
;
Rita, Paulo
- In:
Tourism management : research, policies, practice
85
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012514361
Saved in:
5
The features and effectiveness of Chinese language online recommendations
Ng, Raine
;
Prendergast, Gerard P.
;
Chang, Ludwig M. K.
- In:
Journal of international consumer marketing
33
(
2021
)
4
,
pp. 371-385
Persistent link: https://www.econbiz.de/10012607773
Saved in:
6
Decision-making mechanism of online retailer based on additional online
comments
of consumers
Liu, Yong
;
Gan, Wen-xue
;
Zhang, Qi
- In:
Journal of retailing and consumer services
59
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012434222
Saved in:
7
A content analysis of consumer online restaurant
comments
in Dehli/NCR
Prabhu, Narayan
;
Nayak, Naresh
;
Maheshwari, Shubham
- In:
Economics & finance notes
8
(
2019
)
1
,
pp. 13-22
Persistent link: https://www.econbiz.de/10012605694
Saved in:
8
Categorizing peer-to-peer review site features and examining their impacts on room sales
Ai, Jin
;
Chi, Oscar Hengxuan
;
Ouyang, Zhe
- In:
Journal of hospitality marketing & management
28
(
2019
)
7
,
pp. 862-881
Persistent link: https://www.econbiz.de/10012176721
Saved in:
9
Service quality perceptions, online visibility, and business performance in rural lodging establishments
Melo, António J. D. V. T.
;
Hernández-Maestro, Rosa M.
; …
- In:
Journal of travel research : a quarterly publication of …
56
(
2017
)
2
,
pp. 250-262
Persistent link: https://www.econbiz.de/10011637103
Saved in:
10
A temporal study of the effects of online opinions : information sources matter
Huang, Jianxiong
;
Boh, Wai Fong
;
Goh, Kim Huat
- In:
Journal of management information systems : JMIS
34
(
2017
)
4
,
pp. 1169-1202
Persistent link: https://www.econbiz.de/10011803445
Saved in:
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