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Search: subject:"multichannel retailing"
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Preismanagement
Einzelhandel
51
Retail trade
51
Distribution channel
49
Vertriebsweg
49
E-commerce
33
Online retailing
33
Online-Handel
33
Electronic Commerce
32
Consumer behaviour
28
Konsumentenverhalten
28
Multichannel retailing
28
multichannel retailing
23
Beziehungsmarketing
15
Relationship marketing
15
Internet
7
Internet marketing
7
Online-Marketing
7
Marketing management
5
Marketingmanagement
5
Pricing strategy
5
Brand management
4
Customer satisfaction
4
Einzelhandelspreis
4
Food retailing
4
Food trade
4
Kundenzufriedenheit
4
Lebensmitteleinzelhandel
4
Lebensmittelhandel
4
Markenführung
4
Mobile Business
4
Mobile business
4
Multichannel Retailing
4
Retail price
4
Brand
3
Brand image
3
Competition
3
Game theory
3
Markenartikel
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Markenimage
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Cebollada, Javier
3
Arce-Urriza, Marta
2
Chang, Meijing
1
Chu, Yanlai
1
Jiang, Zhiying
1
Kireyev, Pavel
1
Kumar, Vineet
1
Ofek, Elie
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Tarira, María Fernanda
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Wei, Jie
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Electronic commerce research
1
Information systems and e-business management : ISeB
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of the Operational Research Society
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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ECONIS (ZBW)
5
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1
Combined effect of the multichannel retailer's price self-matching strategy and channel role
Wei, Jie
;
Chang, Meijing
- In:
Journal of the Operational Research Society
74
(
2023
)
1
,
pp. 143-156
Persistent link: https://www.econbiz.de/10014231676
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2
Online category pricing at a multichannel crocery retailer
Cebollada, Javier
;
Chu, Yanlai
;
Jiang, Zhiying
- In:
Journal of interactive marketing : a quarterly …
46
(
2019
),
pp. 52-69
Persistent link: https://www.econbiz.de/10012107041
Saved in:
3
Assesing the success of private labels online : differences across categories in the grocery industry
Arce-Urriza, Marta
;
Cebollada, Javier
- In:
Electronic commerce research
18
(
2018
)
4
,
pp. 719-753
Persistent link: https://www.econbiz.de/10011936283
Saved in:
4
The effect of price promotions on consumer shopping behavior across online and offline channels : differences between frequent and non-frequent shoppers
Arce-Urriza, Marta
;
Cebollada, Javier
;
Tarira, María …
- In:
Information systems and e-business management : ISeB
15
(
2017
)
1
,
pp. 69-87
Persistent link: https://www.econbiz.de/10011711673
Saved in:
5
Match your own price? : self-matching as a retailer’s multichannel pricing strategy
Kireyev, Pavel
;
Kumar, Vineet
;
Ofek, Elie
- In:
Marketing science : the marketing journal of the …
36
(
2017
)
6
,
pp. 908-930
Persistent link: https://www.econbiz.de/10011791427
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