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~subject:"Psychologie"
~subject:"Strategic management"
~type_genre:"Aufsatz im Buch"
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Wie Marken wirken : Impulse aus der Neuroökonomie für die Markenführung
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Neuroleadership strategies : elevating motivation and engagement among employees
Joy, Sebin
;
Kumar, Arti Arun
;
Nair, Sridevi
- In:
Building organizational resilience with neuroleadership
,
(pp. 130-147)
.
2024
Persistent link: https://www.econbiz.de/10014552001
Saved in:
2
Ethical leadership unveiled : a neuro strategic perspective
Verma, Tanvi
;
Aggarwal, Rashmi
;
Arshia
- In:
Building organizational resilience with neuroleadership
,
(pp. 241-256)
.
2024
Persistent link: https://www.econbiz.de/10014552159
Saved in:
3
Neuroscientific methods for strategic management
Massaro, Sebastiano
- In:
Research methods for strategic management
,
(pp. 253-282)
.
2016
Persistent link: https://www.econbiz.de/10011529097
Saved in:
4
The neural correlates of emotion and overconfidence in strategic decision making
Treffers, Theresa
;
Fehse, Kai
- In:
Decision making in behavioral strategy
,
(pp. 83-98)
.
2016
Persistent link: https://www.econbiz.de/10014547590
Saved in:
5
Cognitive neurosciences and strategic management : challenges and opportunities in tying the knot
Laureiro Martínez, Daniella
;
Venkatraman, Vinod
; …
- In:
Cognition and strategy
,
(pp. 351-370)
.
2015
Persistent link: https://www.econbiz.de/10011431899
Saved in:
6
Related constructs and measures from beyond the field of ethics
Garrett, Lyndon E.
;
Klemme, Adrian K.
;
Wilkins, Alan L.
- In:
Research companion to ethical behavior in organizations …
,
(pp. 255-366)
.
2014
Persistent link: https://www.econbiz.de/10010439729
Saved in:
7
The nature in leadership : evolutionary, biological, and social neuroscience perspectives
Van Vugt, Mark
- In:
The nature of leadership
,
(pp. 141-175)
.
2012
Persistent link: https://www.econbiz.de/10009269772
Saved in:
8
Cue management : using fitness cues to enhance advertising effectiveness
Vyncke, Patrick
- In:
Evolutionary psychology in the business sciences
,
(pp. 257-287)
.
2011
Persistent link: https://www.econbiz.de/10009314466
Saved in:
9
Psychophysiologie und Konsumentenverhaltensforschung
Gröppel-Klein, Andrea
- In:
Wie Marken wirken : Impulse aus der Neuroökonomie für …
,
(pp. 75-92)
.
2010
Persistent link: https://www.econbiz.de/10003992352
Saved in:
10
Expectation Bias als neuropsychologische Grundlage des Markenmanagements
Plassmann, Hilke
;
Niessing, Jörg
- In:
Wie Marken wirken : Impulse aus der Neuroökonomie für …
,
(pp. 119-130)
.
2010
Persistent link: https://www.econbiz.de/10003992359
Saved in:
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