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~subject:"Relationship marketing"
~type_genre:"Book section"
~type_genre:"Firmeninformation"
~type_genre:"Working Paper"
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Search: subject_exact:"Sortimentsbuchhandel"
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Entwicklung innovativer Personalisierungsfunktionen für den Onlineshop von buch.ch
Alioski, Adrian
;
Leimstoll, Uwe
-
2008
Persistent link: https://www.econbiz.de/10003798701
Saved in:
2
The strategic importance of data mining analysis for customer-centric marketing strategies
Veglio, Valerio
- In:
Customer-centric marketing strategies : tools for …
,
(pp. 126-148)
.
2013
Persistent link: https://www.econbiz.de/10009668204
Saved in:
3
Changes in the procedure-consumer relationship in electronic commerce : expamples from book publishing and trade
Riehm, Ulrich
- In:
Business ethics and the electronic economy
,
(pp. 44-58)
.
2011
Persistent link: https://www.econbiz.de/10009012821
Saved in:
4
The effect of information satisfaction and relational benefit on consumer's online shopping site commitment
Park, Chung-Hoon
;
Kim, Young-gul
- In:
Web technologies for commerce and services online
,
(pp. 149-169)
.
2008
Persistent link: https://www.econbiz.de/10003634210
Saved in:
5
Changes in the producer-consumer relationship in electronic commerce - examples from book publishing and trade
Riehm, Ulrich
- In:
Business ethics and the electronic economy : with 4 tables
,
(pp. 44 - 58)
.
2004
Persistent link: https://www.econbiz.de/10014554989
Saved in:
6
Building consumer relationships electronically
MacIntyre, Shelby H.
- In:
Customer relationship management in electronic markets
,
(pp. 15-30)
.
2003
Persistent link: https://www.econbiz.de/10002410869
Saved in:
7
Veränderungen in der Produzenten-Konsumenten-Beziehung beim elektronischen Handel - Beispiele aus dem Verlags- und Buchhandelsbereich
Riehm, Ulrich
- In:
Wirtschaftsethische Fragen der E-Economy
,
(pp. 187-201)
.
2003
Persistent link: https://www.econbiz.de/10001796345
Saved in:
8
Personalisierung durch Data Mining im Electronic Retailing
Rix, Raimund
;
Meyer, Matthias
;
Schwaiger, Manfred
- In:
Electronic retailing
,
(pp. 215-237)
.
2002
Persistent link: https://www.econbiz.de/10001679112
Saved in:
9
Die Vermittlung kultureller Werte als Dienstleistung : Konsequenzen für das Marketing dargestellt am Beispiel des Buchhandels
Enke, Margit
;
Wolf, Cornelia
-
1999
Persistent link: https://www.econbiz.de/10001377147
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