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~subject:"Relationship marketing"
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Relationship marketing
New product development
8
Produktentwicklung
8
Beziehungsmarketing
4
Innovation management
4
Innovationsmanagement
4
United Kingdom
4
China
3
Dienstleistung
3
Erfolgsfaktor
3
Großbritannien
3
Ireland
3
Research
3
Services
3
Success factor
3
Betriebliche Wertschöpfung
2
Business network
2
Consumer behaviour
2
Customer experience
2
Customer integration
2
Customer role
2
Dienstleistungsinnovation
2
Dienstleistungsqualität
2
Dienstleistungssektor
2
Dynamic
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Globalization
2
High technology
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Hochtechnologie
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Holistic
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Irland
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KMU
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Konsumentenverhalten
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Kundenintegration
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Marketing management
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Marketingmanagement
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SME
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Perks, Helen
4
Benedettini, Ornella
1
Burton, Jamie
1
Candi, Marina
1
Friman, Margareta
1
Gustafsson, Anders
1
Henkens, Bieke
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Jaakkola, Elina
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Klaus, Philipp
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Ko, Guihan
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Kowalkowski, Christian
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Larivière, Bart
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McColl-Kennedy, Janet R.
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Raddats, Chris
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Radnor, Zoe Jane
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British journal of management
1
Journal of business research : JBR
1
Journal of service research
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The journal of services marketing
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ECONIS (ZBW)
4
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Pathways to service system smartness for firms
Henkens, Bieke
;
Verleye, katrien
;
Larivière, Bart
; …
- In:
Journal of service research
26
(
2023
)
4
,
pp. 521-541
Persistent link: https://www.econbiz.de/10014580306
Saved in:
2
Effectuation logic and early innovation success : the moderating effect of customer co-creation
Ko, Guihan
;
Roberts, Deborah. L.
;
Perks, Helen
;
Candi, …
- In:
British journal of management
33
(
2022
)
4
,
pp. 1757-1773
Persistent link: https://www.econbiz.de/10013463542
Saved in:
3
Characterizing customer experience management in business markets
Witell, Lars
;
Kowalkowski, Christian
;
Perks, Helen
; …
- In:
Journal of business research : JBR
116
(
2020
),
pp. 420-430
Persistent link: https://www.econbiz.de/10012257638
Saved in:
4
Fresh perspectives on customer experience
McColl-Kennedy, Janet R.
;
Gustafsson, Anders
;
Jaakkola, …
- In:
The journal of services marketing
29
(
2015
)
6/7
,
pp. 430-435
Persistent link: https://www.econbiz.de/10011418250
Saved in:
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