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~subject:"SME"
~type_genre:"Aufsatz im Buch"
~type_genre:"Bibliografie"
~type_genre:"Guidebook"
~type_genre:"No longer published / No longer aquired"
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Search: subject_exact:"Internationale Werbung"
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International marketing
844
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Entrepreneurial marketing and international new ventures : antecedents, elements and outcomes
5
Internationalisierung industrieller Dienstleistungen : Leitfaden und Instrumente zur Planung des Internationalisierungserfolges
3
Anpassungsstrategien kleiner und mittlerer Unternehmen an die Globalisierung der Märkte
2
Co-operation in small and medium-scale industries in ASEAN
2
International entrepreneurship in emerging markets : contexts, behaviours, and successful entry
2
Mittelstand und Betriebswirtschaft : Beiträge aus Wissenschaft und Praxis
2
(1998). - XI, 346 S. : graph. Darst. - Enth. 18 Beitr.
1
A research agenda for international entrepreneurship
1
Anxieties and management responses in international business
1
Außenwirtschaft Niedersachsen : makro- und mikroökonomische Diagnosen, Länderperspektiven und Außenwirtschaftsförderung; Hannover, November 1996
1
Competitive European peripheries
1
Competitività e cooperazione nel processo innovativo dell'impresa
1
Contemporary research in e-marketing ; 2
1
Das professionelle 1 x 1
1
Der Integrationsgedanke in der Betriebswirtschaftslehre : Helmut Koch zum 70. Geburtstag
1
Die Herausforderungen der Zukunft meistern : Globalisierung, Potentialorientierung und Fokussierung ; Festschrift für Lothar G. Winter zum 70. Geburtstag
1
Entrepreneurship in international marketing
1
Entrepreneurship marketing : principles and practice of SME marketing
1
Europe in progress : model and facts
1
Fallstudien zum Internationalen Management : Grundlagen, Praxiserfahrungen, Perspektiven
1
Geschäftspartner VR China : Chancen und Risiken für den Handels- und Investitionserfolg der deutschen Industrie
1
Global-local interplay in the Baltic Sea region ; papers from the 5th International Nordic-Baltic Conference, Pärnu, 1998
1
Herausforderungen der internationalen marktorientierten Unternehmensführung : Festschrift für Reinhard Hünerberg
1
Innovative management perspectives on confronting contemporary challenges
1
Integrating small and medium-sized enterprises in transformation countries into European trade flows and co-operation schemes : discussion papers ; Phare
1
Internal marketing : directions for management
1
International Customer Behaviour and Retailing Research : 2nd CIRCLE conference proceedings
1
International business : Baltic business development : Tallinn 2013
1
International management : text and cases
1
International marketing ; Vol. 1
1
International marketing ; Vol. II
1
International marketing and trade of quality food products
1
International marketing in the fast changing world
1
Internationalisierung von Dienstleistungen : Forum Dienstleistungsmanagement
1
Intégration économique européenne ; 2
1
Investitionsgüter- und High-Tech-Marketing (ITM) : erprobte Instrumentarien, Erfolgsbeispiele, Problemlösungen
1
Leveraging consumer behavior and psychology in the digital economy
1
Management im Mittelstand : erfolgsorientierte Ansätze und Perspektiven
1
Motivating SMEs to cooperate and internationalize : a dynamic perspective
1
New frontiers in entrepreneurship : recognizing, seizing, and executing opportunities
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ECONIS (ZBW)
63
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1
International entrepreneurial marketing in the digital era
Yang, Man
;
Torkkeli, Lasse
- In:
A research agenda for international entrepreneurship
,
(pp. 217–236)
.
2023
Persistent link: https://www.econbiz.de/10014477749
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2
International entrepreneurial marketing drivers in emerging economies : an individual-level analysis
Boudlaie, Hasan
;
Kenarroodi, Mohammad Hosein
;
Shamsi, Sabihe
- In:
International entrepreneurship in emerging markets : …
,
(pp. 29-57)
.
2022
Persistent link: https://www.econbiz.de/10014313525
Saved in:
3
International entrepreneurship and the role of stakeholders : Ghanaian frms' practices in export markets
Sraha, Gloria
;
Crick, Dave
;
Sharma, Revti Raman
;
Crick, …
- In:
International entrepreneurship in emerging markets : …
,
(pp. 129-150)
.
2022
Persistent link: https://www.econbiz.de/10014313575
Saved in:
4
Defining entrepreneurial marketing and instant internationalization
Kowalik, Izabela
- In:
Entrepreneurial marketing and international new …
,
(pp. 8-25)
.
2020
Persistent link: https://www.econbiz.de/10012224534
Saved in:
5
Entrepreneurial marketing components and the concept's role in internationalization of SMEs
Danik, Lidia
- In:
Entrepreneurial marketing and international new …
,
(pp. 26-53)
.
2020
Persistent link: https://www.econbiz.de/10012224537
Saved in:
6
Entrepreneurial marketing orientation and international new ventures
Kowalik, Izabela
;
Pleśniak, Agnieszka
- In:
Entrepreneurial marketing and international new …
,
(pp. 81-104)
.
2020
Persistent link: https://www.econbiz.de/10012224569
Saved in:
7
Antecedents of international entrepreneurial marketing strategies
Kowalik, Izabela
;
Pleśniak, Agnieszka
- In:
Entrepreneurial marketing and international new …
,
(pp. 105-124)
.
2020
Persistent link: https://www.econbiz.de/10012224577
Saved in:
8
Performance outcomes of entrepreneurial marketing in international markets
Sikora, Tomasz
- In:
Entrepreneurial marketing and international new …
,
(pp. 125-142)
.
2020
Persistent link: https://www.econbiz.de/10012224579
Saved in:
9
Proactive and responsive export market orientation behaviours, antecedents, and firm performance : a qualitative study on exporting SMEs
Asmat Nizam Abdul Talib
;
Ili-Salsabila Abd-Razak
- In:
Leveraging consumer behavior and psychology in the …
,
(pp. 191-204)
.
2020
Persistent link: https://www.econbiz.de/10012244191
Saved in:
10
Marketing mix decisions of traditionally internationalized firms vs born internationals
Larimo, Jorma
;
Kontkanen, Minnie
- In:
Motivating SMEs to cooperate and internationalize : a …
,
(pp. 225-244)
.
2017
Persistent link: https://www.econbiz.de/10011739069
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