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~subject:"Vertriebsweg"
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Vertriebsweg
Konsumgüterindustrie
44
Consumer goods industry
43
Fast moving consumer goods
33
Consumer behaviour
32
Konsumentenverhalten
31
fast moving consumer goods
27
Consumer goods
25
Konsumgüter
25
Schnelldrehende Konsumgüter
23
Lieferkette
21
Supply chain
21
FMCG
15
India
15
Retail trade
14
Einzelhandel
13
Fast-moving consumer goods
12
Indien
11
fast-moving consumer goods
11
Brand management
10
Lieferantenmanagement
10
Marketing management
10
Marketingmanagement
10
Supplier relationship management
10
Markenführung
9
Distribution channel
7
Logistik
7
Beziehungsmarketing
6
Brand image
6
Logistics
6
Markenimage
6
Nachhaltigkeit
6
Relationship marketing
6
Theorie
6
Brand
5
Consumer goods marketing
5
Fast-moving consumer goods (FMCG)
5
Firm performance
5
Innovation
5
Konsumgütermarketing
5
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English
7
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Kellner, Florian
2
Ahuja, Sanjog Singh
1
Belkora, M. Jaafar
1
Bhatnagar, Swati
1
Boulaksil, Youssef
1
Busch, Andreas
1
Deymeh, Hadi
1
Harsono, Mugi
1
Haryono, Tulus
1
Igl, Johannes
1
Karimi, Behrooz
1
Lukviarman, Niki
1
Miandoabchi, Elnaz
1
Nasiri, G. Reza
1
Otto, Andreas
1
Singh, Hardeep
1
Trihatmoko, R. Agus
1
Wahyuni, Salamah
1
Yadav, Rajan
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Logistics research
2
Interfaces : the INFORMS journal on the practice of operations research
1
International journal of productivity and quality management : IJPQM
1
Inventi impact: retailing & consumer services
1
Journal of retailing and consumer services
1
South Asian journal of management : SAJM
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ECONIS (ZBW)
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1
An empirical study on the predictors of long-term orientation in interfirm channel relationships :
fast
moving
consumer
goods
distributors' perspective
Bhatnagar, Swati
;
Yadav, Rajan
- In:
International journal of productivity and quality …
37
(
2022
)
2
,
pp. 160-179
Persistent link: https://www.econbiz.de/10013448942
Saved in:
2
Incorporating sales and marketing considerations into a competitive multi-echelon distribution network design problem with pricing strategy in a stochastic environment
Nasiri, G. Reza
;
Deymeh, Hadi
;
Karimi, Behrooz
; …
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-15
Persistent link: https://www.econbiz.de/10012648944
Saved in:
3
Structure of channel management and agency theory : relationship marketing approach for
fast
moving
consumer
goods
(FMCG) business
Trihatmoko, R. Agus
;
Harsono, Mugi
;
Wahyuni, Salamah
; …
- In:
Inventi impact: retailing & consumer services
(
2019
)
1
,
pp. 17-30
Persistent link: https://www.econbiz.de/10012287681
Saved in:
4
Distribution strategies toward nanostores in emerging markets : the Valencia case
Boulaksil, Youssef
;
Belkora, M. Jaafar
- In:
Interfaces : the INFORMS journal on the practice of …
47
(
2017
)
6
,
pp. 505-517
Persistent link: https://www.econbiz.de/10011784198
Saved in:
5
Improving FMCG distribution in peripheral areas of emerging smart cities : the case of Gurgaon (Gurugram), India
Singh, Hardeep
;
Ahuja, Sanjog Singh
- In:
South Asian journal of management : SAJM
24
(
2017
)
4
,
pp. 109-121
Persistent link: https://www.econbiz.de/10011888106
Saved in:
6
Understanding the robustness of optimal FMCG distribution networks
Kellner, Florian
;
Otto, Andreas
;
Busch, Andreas
- In:
Logistics research
6
(
2013
)
4
,
pp. 173-185
Persistent link: https://www.econbiz.de/10010223125
Saved in:
7
Estimating the effect of changing retailing structures on the greenhouse gas performance of FMCG distribution networks
Kellner, Florian
;
Igl, Johannes
- In:
Logistics research
4
(
2012
)
3/4
,
pp. 87-99
Persistent link: https://www.econbiz.de/10009529061
Saved in:
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