//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Viral marketing"
~type_genre:"Accompanied by computer file"
~type_genre:"Aufsatz in Zeitschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Electronic commerce"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Viral marketing
Electronic Commerce
9,149
E-commerce
9,141
Online retailing
3,302
Online-Handel
3,302
Consumer behaviour
2,475
Konsumentenverhalten
2,475
Internet
1,619
Internet marketing
1,233
Online-Marketing
1,231
Social Web
1,054
Social web
1,054
Relationship marketing
1,030
Beziehungsmarketing
1,029
Digitalisierung
815
Digitization
813
Digital platform
800
Digitale Plattform
800
New Economy
773
New economy
773
Einzelhandel
766
Retail trade
766
Informationstechnik
688
Information technology
687
Customer satisfaction
675
Kundenzufriedenheit
675
e-commerce
627
Website
620
United States
587
USA
586
Dienstleistungsqualität
581
Service quality
581
Lieferantenmanagement
578
Supplier relationship management
578
Confidence
577
Vertrauen
577
Welt
515
World
515
Lieferkette
495
Supply chain
495
KMU
487
more ...
less ...
Online availability
All
Undetermined
253
Free
47
Type of publication
All
Article
385
Book / Working Paper
2
Type of publication (narrower categories)
All
Accompanied by computer file
Aufsatz in Zeitschrift
Article in journal
386
Aufsatz im Buch
22
Book section
22
Graue Literatur
9
Non-commercial literature
9
Arbeitspapier
6
Conference paper
6
Konferenzbeitrag
6
Working Paper
6
Aufsatzsammlung
4
Collection of articles of several authors
4
Hochschulschrift
4
Sammelwerk
4
Guidebook
3
Konferenzschrift
3
Ratgeber
3
Amtsdruckschrift
2
Case study
2
Fallstudie
2
Government document
2
Thesis
2
Collection of articles written by one author
1
Elektronischer Datenträger als Beilage
1
Sammlung
1
Systematic review
1
Übersichtsarbeit
1
more ...
less ...
Language
All
English
386
German
1
Author
All
Law, Chun Hung Roberts
4
Cui, Geng
3
Duan, Wenjing
3
Furner, Christopher P.
3
Lobel Trong Thuy Tran
3
Mariani, Marcello M.
3
Peng, Ling
3
Aggarwal, Rohit
2
Akram, Umair
2
Bhattacharya, Arijit
2
Bilal, Muhammad
2
Borghi, Matteo
2
Bradley, Graham L.
2
Chen, Ja-Shen
2
Chen, Jianqing
2
Cheng, T. C. E.
2
Cortese, Juliann
2
Diwanji, Vaibhav S.
2
Ford, John B.
2
Ghose, Anindya
2
Gupta, Pranjal
2
Hollenbeck, Brett
2
Hu, Nan
2
Jeacle, Ingrid
2
Jin, Ginger Zhe
2
Kunz, Werner
2
Le Nguyen Hoang
2
Le Thanh Tung
2
Li, Hongxiu
2
Lin, Zhijie
2
Liu, Ran
2
Liu, Yong
2
Loc Tuan Le
2
Luo, Jun
2
Mayzlin, Dina
2
Midha, Vishal
2
Mishra, Anubhav
2
Nuseir, Mohammed T.
2
Oh, Wonseok
2
Pavlou, Paul A.
2
more ...
less ...
Published in...
All
Journal of business research : JBR
16
Journal of management information systems : JMIS
15
Information systems research : ISR
14
Journal of retailing and consumer services
14
International journal of electronic marketing and retailing : IJEMR
10
International journal of hospitality management
10
Electronic commerce research
9
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
9
International journal of internet marketing and advertising : IJIMA
6
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
6
Journal of internet commerce
6
Journal of travel and tourism marketing
6
Journal of electronic commerce research : JECR
5
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
5
Management information systems : mis quarterly
5
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
5
Tourism management : research, policies, practice
5
Electronic commerce research and applications
4
Global business review
4
Industrial marketing management : the international journal for industrial and high-tech firms
4
International journal of business information systems : IJBIS
4
International journal of consumer studies
4
International journal of electronic commerce : IJEC
4
Internet policy review : journal on internet regulation
4
Technological forecasting & social change : an international journal
4
Business horizons
3
Electronic markets : EM ; the international journal of electronic commerce and business media
3
Frontiers of business research in China : selected publications from Chinese universities
3
International journal of contemporary hospitality management
3
International journal of production economics
3
Journal of marketing communications
3
Journal of marketing research
3
Journal of marketing research : JMR
3
Pakistan journal of commerce and social sciences
3
Psychology & marketing
3
Tourism management perspectives : TMP
3
Administrative Sciences : open access journal
2
Asia-Pacific journal of business administration
2
Electronic markets : the international journal on networked business
2
more ...
less ...
Source
All
ECONIS (ZBW)
387
Showing
371
-
380
of
387
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
371
The effect of website usage and virtual community participation on brand relationships
Ellonen, Hanna-Kaisa
;
Tarkiainen, Anssi
;
Kuivalainen, Olli
- In:
International journal of internet marketing and …
6
(
2010
)
1
,
pp. 85-105
Persistent link: https://www.econbiz.de/10003938238
Saved in:
372
Estimating contagion on the Internet : evidence from the diffusion of digital/information products
Chandrashekaran, Murali
;
Grewal, Rajdeep
;
Mehta, Raj
- In:
Journal of interactive marketing : a quarterly …
24
(
2010
)
1
,
pp. 1-13
Persistent link: https://www.econbiz.de/10003958493
Saved in:
373
Applying netnography to market research : the case of the online forum
Xun, Jiyao
;
Reynolds, Jonathan
- In:
Journal of targeting, measurement and analysis for marketing
18
(
2010
)
1
,
pp. 17-31
Persistent link: https://www.econbiz.de/10003964161
Saved in:
374
When does electronic word-of-mouth matter? : a study of consumer product reviews
Zhang, Jason Q.
;
Craciun, Georgiana
;
Shin, Dongwook
- In:
Journal of business research : JBR
63
(
2010
)
12
,
pp. 1336-1341
Persistent link: https://www.econbiz.de/10008747477
Saved in:
375
Understanding Chinese users' preference for domestic over foreign internet services
Oh, Lih-bin
;
Zhang, Yao
- In:
Journal of international consumer marketing
22
(
2010
)
3
,
pp. 227-243
Persistent link: https://www.econbiz.de/10003995594
Saved in:
376
Regulating online buzz marketing : untangling a web of deceit
Sprague, Robert
;
Wells, Mary Ellen
- In:
American business law journal : the official …
47
(
2010
)
3
,
pp. 415-454
Persistent link: https://www.econbiz.de/10008650454
Saved in:
377
The effect of signal quality and contiguous word of mouth on customer acquisition for a video-on-demand service
Nam, Sungjoon
;
Manchanda, Punjeet
;
Chintagunta, Pradeep K.
- In:
Marketing science : the marketing journal of the …
29
(
2010
)
4
,
pp. 690-700
Persistent link: https://www.econbiz.de/10008652621
Saved in:
378
Consumers' intentions to remain loyal to online reputation systems
Wang, Hui-chih
;
Doong, Her-sen
;
Foxall, Gordon R.
- In:
Psychology & marketing
27
(
2010
)
9
,
pp. 887-897
Persistent link: https://www.econbiz.de/10008652668
Saved in:
379
A study on implicit feedback in multicriteria e-commerce recommender system
Palanivel, K.
;
Sivakumar, Ranjini
- In:
Journal of electronic commerce research : JECR
11
(
2010
)
2
,
pp. 140-156
Persistent link: https://www.econbiz.de/10008653623
Saved in:
380
Helpful or unhelpful : a linear approach for ranking product reviews
Zhang, Richong
;
Tran, Thomas
- In:
Journal of electronic commerce research : JECR
11
(
2010
)
3
,
pp. 220-230
Persistent link: https://www.econbiz.de/10008841297
Saved in:
First
Prev
30
31
32
33
34
35
36
37
38
39
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->