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~type_genre:"Aufsatz im Buch"
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Search: person:"Kohlbacher, Florian"
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Elderly people
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Aufsatz im Buch
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Kohlbacher, Florian
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Herstatt, Cornelius
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Hagiwara, Shigeru
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Hang, Chang Chieh
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The silver market phenomenon : marketing and innovation in the aging society
3
Challenges in the management of new technologies
1
Managing innovation in a global and digital world : meeting societal challenges and enhancing competitiveness
1
Organizational capital : modelling, measuring and contextualising
1
The silver market phenomenon : business opportunities in an era of demographic change
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Towards organizational knowledge : the pioneering work of Ikujiro Nonaka
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ECONIS (ZBW)
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Caught in inaction?!? : how do companies respond (or not) to the business implications of demographic change
Kohlbacher, Florian
- In:
Managing innovation in a global and digital world : …
,
(pp. 101-108)
.
2020
Persistent link: https://www.econbiz.de/10012222452
Saved in:
2
Knowledge-based marketing : Fostering innovation through marketing knowledge co-creation
Kohlbacher, Florian
- In:
Towards organizational knowledge : the pioneering work …
,
(pp. 283-305)
.
2013
Persistent link: https://www.econbiz.de/10010221401
Saved in:
3
Silver advertising : older people in Japanese TV ads
Prieler, Michael
;
Kohlbacher, Florian
;
Hagiwara, Shigeru
; …
- In:
The silver market phenomenon : marketing and innovation …
,
(pp. 239-247)
.
2011
Persistent link: https://www.econbiz.de/10008746322
Saved in:
4
Leveraging disruptive innovations for the silver market
Kohlbacher, Florian
;
Hang, Chang Chieh
- In:
The silver market phenomenon : marketing and innovation …
,
(pp. 65-77)
.
2011
Persistent link: https://www.econbiz.de/10008749565
Saved in:
5
Product development for the silver market
Kohlbacher, Florian
;
Herstatt, Cornelius
;
Schweisfurth, Tim
- In:
The silver market phenomenon : marketing and innovation …
,
(pp. 3-13)
.
2011
Persistent link: https://www.econbiz.de/10008749569
Saved in:
6
Lessons learned and the challenges and opportunities ahead
Herstatt, Cornelius
;
Kohlbacher, Florian
- In:
The silver market phenomenon : business opportunities …
,
(pp. 495-497)
.
2008
Persistent link: https://www.econbiz.de/10003749596
Saved in:
7
Leveraging organizational capital for innovation : the process of marketing knowledge co-creation
Kohlbacher, Florian
- In:
Organizational capital : modelling, measuring and …
,
(pp. 234-257)
.
2007
Persistent link: https://www.econbiz.de/10003786246
Saved in:
8
Knowledge management across borders : empirical evidence of the current status and practices of knowledge management in multinational corporations
Kasper, Helmut
;
Kohlbacher, Florian
- In:
Challenges in the management of new technologies
,
(pp. 279-294)
.
2007
Persistent link: https://www.econbiz.de/10003607267
Saved in:
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