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~type_genre:"Aufsatz in Zeitschrift"
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Search: person:"Drennan, Judy"
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Consumer behaviour
18
Konsumentenverhalten
18
Australia
9
Australien
9
Social Web
8
Social web
8
Internet marketing
6
Online-Marketing
6
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Aufsatz in Zeitschrift
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Congress Report
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English
37
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Drennan, Judy
35
Andrews, Lynda
6
Russell-Bennett, Rebekah
5
Schuster, Lisa
5
Kerr, Gayle
4
Kelly, Louise
3
Beatson, Amanda
2
Bianchi, Constanza
2
Brown, Mark R.
2
Cacho-Elizondo, Silvia
2
Drennan, Judy C.
2
Previte, Josephine
2
Rundle-Thiele, Sharyn
2
Sorensen, Anne
2
Sullivan Mort, Gillian
2
Tossan, Vessélina
2
Weeks, Clinton S.
2
Andrews, Lynda M.
1
Carr, Anthony
1
Chamorro-Koc, Marianella
1
Chen, Tom
1
Choong, Kelly
1
Cornwell, T. Bettina
1
Dietrich, Timo
1
Dootson, Paula
1
Fazal-e-Hasan, Syed
1
Fry, Marie-Louise
1
Gottlieb, Udo R.
1
Greer, Dominique A.
1
Guibert, Nathalie
1
Hasan, Syed Fazal E.
1
Hossain, Sayem
1
Leo, Cheryl
1
Lings, Ian
1
Lings, Ian N.
1
Louriero, Sandra
1
Marston, Gregory
1
Mathews, Shane
1
McDonnell, John
1
Mitchell, Robert
1
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Australasian marketing journal
4
European journal of marketing : EJM
3
Journal of marketing communications
3
Journal of marketing management : MM
3
Journal of business research : JBR
2
Journal of promotion management : JPM
2
The international journal of bank marketing : IJBM
2
The service industries journal
2
Health marketing quarterly
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International entrepreneurship and management journal
1
International journal of hospitality management
1
International journal of internet and enterprise management : IJIEM
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
Journal of advertising research
1
Journal of international entrepreneurship
1
Journal of nonprofit & public sector marketing
1
Journal of retailing and consumer services
1
Journal of service theory and practice : JSTP
1
Psychology & marketing
1
Services marketing quarterly
1
The journal of industrial relations : the journal of the Industrial Relations Society of Australia
1
The journal of services marketing
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Young consumers : insight and ideas for responsible marketers
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ECONIS (ZBW)
37
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1
Reaching subculture markets : the cryptic marketing approach
Choong, Kelly
;
Drennan, Judy
;
Weeks, Clinton S.
;
Weber, Ian
- In:
Journal of marketing communications
27
(
2021
)
2
,
pp. 160-175
Persistent link: https://www.econbiz.de/10012424772
Saved in:
2
Feel, think, avoid : testing a new model of advertising avoidance
Kelly, Louise
;
Kerr, Gayle
;
Drennan, Judy
; …
- In:
Journal of marketing communications
27
(
2021
)
4
,
pp. 343-364
Persistent link: https://www.econbiz.de/10012515867
Saved in:
3
Triggers of engagement and avoidance : applying approach-avoid theory
Kelly, Louise
;
Kerr, Gayle
;
Drennan, Judy
- In:
Journal of marketing communications
26
(
2020
)
5
,
pp. 488-508
Persistent link: https://www.econbiz.de/10012263508
Saved in:
4
Immigrant entrepreneurs and their cross-cultural capabilities : a study of Chinese immigrant entrepreneurs in Australia
Xu, Kunlin
;
Drennan, Judy
;
Mathews, Shane
- In:
Journal of international entrepreneurship
17
(
2019
)
4
,
pp. 520-557
Persistent link: https://www.econbiz.de/10012226395
Saved in:
5
Interactive effects of individual- and group-level variables on virtual purchase behavior in online communities
Shukla, Paurav
;
Drennan, Judy
- In:
Information & management : the internat. journal of …
55
(
2018
)
5
,
pp. 598-607
Persistent link: https://www.econbiz.de/10011872924
Saved in:
6
Consumer acceptance of mHealth services : a comparison of behavioral intention models
Schuster, Lisa
;
Tossan, Vessélina
;
Drennan, Judy
- In:
Services marketing quarterly
38
(
2017
)
2
,
pp. 115-128
Persistent link: https://www.econbiz.de/10011756687
Saved in:
7
Using social media posts as resources for engaging in value co-creation : the case for social media-based cause brand communities
Sorensen, Anne
;
Andrews, Lynda
;
Drennan, Judy
- In:
Journal of service theory and practice : JSTP
27
(
2017
)
4
,
pp. 898-922
Persistent link: https://www.econbiz.de/10011730676
Saved in:
8
Understanding how gamification influences behaviour in social marketing
Mitchell, Robert
;
Schuster, Lisa
;
Drennan, Judy
- In:
Australasian marketing journal
25
(
2017
)
1
,
pp. 12-19
Persistent link: https://www.econbiz.de/10011782242
Saved in:
9
Why one size fits all approach to transition in Disability Employment Services hinders employability of young people with physical and neurological disabilities in Australia
Stafford, Lisa
;
Marston, Gregory
;
Chamorro-Koc, Marianella
- In:
The journal of industrial relations : the journal of …
59
(
2017
)
5
,
pp. 631-651
Persistent link: https://www.econbiz.de/10011788703
Saved in:
10
Privacy concerns on social networking sites : a longitudinal study
Kelly, Louise
;
Kerr, Gayle
;
Drennan, Judy
- In:
Journal of marketing management : MM
33
(
2017
)
17/18
,
pp. 1465-1489
Persistent link: https://www.econbiz.de/10011854283
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