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~type_genre:"Aufsatz in Zeitschrift"
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Search: person:"Martínez-Torres, María del Rocío"
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Martínez-Torres, María del Rocío
16
Toral, S. L.
7
Olmedilla, M.
3
Toral, Sergio L.
3
Arenas-Marquez, F. J.
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Arenas-Márquez, F. J.
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Barrero García, F. J.
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Díaz-Fernández, Carmen
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González Rodríguez, María Rosario
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Perez-Castro, A.
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Technology analysis & strategic management
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Investigaciones europeas de Dirección y Economía de la Empresa : IEDEE
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ECONIS (ZBW)
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1
Efficiency of automatic text generators for online review content generation
Perez-Castro, A.
;
Martínez-Torres, María del Rocío
; …
- In:
Technological forecasting & social change : an …
189
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014266202
Saved in:
2
How can trustworthy influencers be identified in electronic word-of-mouth communities?
Arenas-Márquez, F. J.
;
Martínez-Torres, María del Rocío
- In:
Technological forecasting & social change : an …
166
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012693235
Saved in:
3
A machine learning approach for the identification of the deceptive reviews in the hospitality sector using unique attributes and sentiment orientation
Martínez-Torres, María del Rocío
;
Toral, S. L.
- In:
Tourism management : research, policies, practice
75
(
2019
),
pp. 393-403
Persistent link: https://www.econbiz.de/10012063691
Saved in:
4
Identification of the unique attributes of tourist destinations from online reviews
Toral, S. L.
;
Martínez-Torres, María del Rocío
; …
- In:
Journal of travel research : a quarterly publication of …
57
(
2018
)
7
,
pp. 908-919
Persistent link: https://www.econbiz.de/10011927228
Saved in:
5
Application of text mining techniques to the analysis of discourse in eWOM communications from a gender perspective
Teso, E.
;
Olmedilla, M.
;
Martínez-Torres, María del Rocío
- In:
Technological forecasting & social change : an …
129
(
2018
),
pp. 131-142
Persistent link: https://www.econbiz.de/10011958041
Saved in:
6
Identifying the features of reputable users in eWOM communities by using Particle Swarm Optimization
Martínez-Torres, María del Rocío
;
Arenas-Marquez, F. J.
- In:
Technological forecasting & social change : an …
133
(
2018
),
pp. 220-228
Persistent link: https://www.econbiz.de/10011960706
Saved in:
7
Examining the power-law distribution among eWOM communities : a characterisation approach of the Long Tail
Olmedilla, M.
;
Martínez-Torres, María del Rocío
; …
- In:
Technology analysis & strategic management
28
(
2016
)
5
,
pp. 601-613
Persistent link: https://www.econbiz.de/10011578579
Saved in:
8
The moderating role of prior experience in technological acceptance models for ubiquitous computing services in urban environments
Martínez-Torres, María del Rocío
;
Díaz-Fernández, …
- In:
Technological forecasting & social change : an …
91
(
2015
),
pp. 146-160
Persistent link: https://www.econbiz.de/10011317253
Saved in:
9
Content analysis of open innovation communities using latent semantic indexing
Martínez-Torres, María del Rocío
- In:
Technology analysis & strategic management
27
(
2015
)
7
,
pp. 859-875
Persistent link: https://www.econbiz.de/10011317254
Saved in:
10
Customer preferences versus managerial decision-making in open innovation communities : the case of Starbucks
Martínez-Torres, María del Rocío
;
Rodriguez-Piñero, F.
- In:
Technology analysis & strategic management
27
(
2015
)
10
,
pp. 1226-1238
Persistent link: https://www.econbiz.de/10011411898
Saved in:
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