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~type_genre:"Aufsatz in Zeitschrift"
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Search: person:"Randrianasolo, Arilova A."
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Corporate Social Responsibility
4
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4
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3
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Wohltätigkeit
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corporate social responsibility
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Aufsatz in Zeitschrift
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Randrianasolo, Arilova A.
7
Semenov, Alexey V.
5
Magnusson, Peter
1
Westjohn, Stanford A.
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Zdravkovic, Srdan
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Journal of international marketing
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International journal of advertising : the review of marketing communications
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ECONIS (ZBW)
7
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1
Corporate social responsibility, advertising intensity, and performance : the importance of national philanthropic environments
Semenov, Alexey V.
;
Randrianasolo, Arilova A.
- In:
Journal of global marketing
37
(
2024
)
2
,
pp. 99-118
Persistent link: https://www.econbiz.de/10014515036
Saved in:
2
The moderating role of national philanthropic environment in the relationship between advertising intensity and corporate social responsibility
Semenov, Alexey V.
;
Randrianasolo, Arilova A.
- In:
International journal of advertising : the review of …
42
(
2023
)
6
,
pp. 1065-1087
Persistent link: https://www.econbiz.de/10014321553
Saved in:
3
Advertising intensity and firm performance : the influences of firm age and cultural communication styles
Semenov, Alexey V.
;
Randrianasolo, Arilova A.
- In:
International marketing review
40
(
2023
)
2
,
pp. 265-289
Persistent link: https://www.econbiz.de/10014266947
Saved in:
4
Synergy versus trade-off : the influence of national philanthropic environment and industry on the relationship between research and development and corporate social responsibility
Randrianasolo, Arilova A.
;
Semenov, Alexey V.
- In:
Journal of international marketing
30
(
2022
)
1
,
pp. 75-92
Persistent link: https://www.econbiz.de/10012872586
Saved in:
5
Organizational legitimacy, corporate social responsibility, and bottom of the pyramid consumers
Randrianasolo, Arilova A.
- In:
Journal of international consumer marketing
30
(
2018
)
3
,
pp. 206-218
Persistent link: https://www.econbiz.de/10011917561
Saved in:
6
Global brand value in developed, emerging, and least developed country markets
Randrianasolo, Arilova A.
- In:
The journal of brand management : an international journal
24
(
2017
)
5
,
pp. 489-507
Persistent link: https://www.econbiz.de/10011799052
Saved in:
7
The role of cultural intelligence in marketing adaptation and export performance
Magnusson, Peter
;
Westjohn, Stanford A.
;
Semenov, Alexey V.
- In:
Journal of international marketing
21
(
2013
)
4
,
pp. 44-61
Persistent link: https://www.econbiz.de/10010233208
Saved in:
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