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~type_genre:"Aufsatz in Zeitschrift"
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Search: subject:"Car brands"
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Brand management
6
Consumer behaviour
6
Konsumentenverhalten
6
Markenführung
6
Kraftfahrzeug
5
Motor vehicle
5
Brand
4
Markenartikel
4
Brand image
3
Car brands
3
Markenimage
3
Automotive industry
2
Kfz-Industrie
2
Romania
2
Rumänien
2
Adverse Selektion
1
Adverse selection
1
Asymmetric information
1
Asymmetrische Information
1
Attitude Formation
1
Australia
1
Australien
1
Automobile insurance
1
Automobile physical damage insurance
1
Automobile theft insurance
1
Automotive market
1
Beziehungsmarketing
1
Brand symbolism
1
Branding
1
Car Brands
1
China
1
Choice-based conjoint analysis
1
Collisions
1
Conjoint analysis
1
Conjoint-Analyse
1
Consumer Behaviour
1
Consumer culture positioning
1
Consumer loyalty
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Consumer satisfaction
1
Cosmopolitanism
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7
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Aufsatz in Zeitschrift
Article in journal
7
research-article
2
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English
7
Author
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Anisimova, Tatiana
1
Bartikowski, Boris
1
Baumann, Chris
1
Campsall, Dan
1
Cleveland, Mark
1
Gabor, Manuela Rozalia
1
Hamin, Hamin
1
Li, Chu-Shiu
1
Peng, Sheng-Chang
1
Steluta, Vlad Uta Daniela
1
Tapp, Alan
1
Tung, Rosalie Lam
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Ursachi, George Marian
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Asia Pacific journal of marketing and logistics
2
Eurasian journal of business and economics : EJBE
1
International journal of sustainable economies management : an official publication of the Information Resources Management Association
1
Journal of business research : JBR
1
Journal of social marketing : JSOCM
1
Pacific-Basin finance journal
1
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ECONIS (ZBW)
7
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1
Bundled insurance coverage and asymmetric information : claim patterns of automobile theft insurance in Taiwan
Peng, Sheng-Chang
;
Li, Chu-Shiu
- In:
Pacific-Basin finance journal
84
(
2024
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014534567
Saved in:
2
Exploring the relationship between
car
brands
and risky driving
Tapp, Alan
;
Ursachi, George Marian
;
Campsall, Dan
- In:
Journal of social marketing : JSOCM
13
(
2023
)
4
,
pp. 554-571
Persistent link: https://www.econbiz.de/10014426714
Saved in:
3
Romanian young consumers perception of
car
brands
: a personal construct theory approach
Gabor, Manuela Rozalia
- In:
Eurasian journal of business and economics : EJBE
9
(
2016
)
18
,
pp. 17-39
Persistent link: https://www.econbiz.de/10011603251
Saved in:
4
"Seeing is being" : consumer culture and the positioning of premium cars in China
Bartikowski, Boris
;
Cleveland, Mark
- In:
Journal of business research : JBR
77
(
2017
),
pp. 195-202
Persistent link: https://www.econbiz.de/10011729911
Saved in:
5
The effects of corporate brand symbolism on consumer satisfaction and loyalty : evidence from Australia
Anisimova, Tatiana
- In:
Asia Pacific journal of marketing and logistics
28
(
2016
)
3
,
pp. 481-498
Persistent link: https://www.econbiz.de/10011583382
Saved in:
6
Modelling research on consumer attitude toward
car
brands
Steluta, Vlad Uta Daniela
- In:
International journal of sustainable economies …
3
(
2014
)
2
,
pp. 1-15
Persistent link: https://www.econbiz.de/10010511504
Saved in:
7
Attenuating double jeopardy of negative country of origin effects and latecomer brand ; an application study of ethnocentrism in emerging markets
Hamin, Hamin
;
Baumann, Chris
;
Tung, Rosalie Lam
- In:
Asia Pacific journal of marketing and logistics
26
(
2014
)
1
,
pp. 54-77
Persistent link: https://www.econbiz.de/10010247522
Saved in:
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