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Consumer attitudes
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Business analytics and cyber security management in organizations
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E-Life: web-enabled convergence of commerce, work, and social life : 10th Workshop on E-Business, WEB 2011 ; Shanghai, China, December 2011 ; revised selected papers
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First International Conference on Resource Efficiency in Interorganizational Networks : ResEff 2013 ; November 13th - 14th, 2013, Georg-August-Universität Göttingen ; Papers
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Green marketing and environmental responsibility in modern corporations
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LISS 2012 ; Vol. 2
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Marketing Erneuerbarer Energien : Grundlagen, Geschäftsmodelle, Fallbeispiele
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Modern banking : applied theory and practice
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Social marketing and behaviour change : models, theory and applications
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The Routledge companion to consumer behavior
2
The economics of information security and privacy : [this volume contains a selection of 13 revised contributions to the 11th WEIS, which took place in Berlin, Germany, on 25 - 26 June 2012.]
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Zielgruppen im Konsumentenmarketing : Segmentierungsansätze - Trends - Umsetzung
2
AI innovation in services marketing
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Collaborative value co-creation in the platform economy
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Consumer behavior
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Contemporary issues in taxation research ; Volume 2
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Cooperation in Value-Creating Networks : Relational Perspectives on Governing Social and Economic Value Creation in the 21st Century
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Corporate Governance, Sustainability, and Information Systems in the Aviation Sector, Volume I
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ECONIS (ZBW)
97
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21
Consumers' perceptions and attitudes toward product placements : exploring similarities and differences between Finland and the United States
Balasubramanian, Siva Kumar
;
Pillai, Deepa
;
Gistri, Giacomo
- In:
Handbook on cross-cultural marketing
,
(pp. 83-103)
.
2020
Persistent link: https://www.econbiz.de/10013459455
Saved in:
22
Entrepreneurial intention : theory of planned behaviour and the moderation effect of start-up experience
Sabah, Senay
- In:
Entrepreneurship : practice-oriented perspectives
,
(pp. 87-101)
.
2016
Persistent link: https://www.econbiz.de/10011859948
Saved in:
23
Analyzing the intention to pay zakat among Indonesian Muslims based on the theory of planned behavior
Asmalia, Sarah
;
Kasri, Rahmatina Awaliah
- In:
Challenges of the global economy : some Indonesian issues
,
(pp. 183-203)
.
2019
Persistent link: https://www.econbiz.de/10012385300
Saved in:
24
Indonesian Muslim millennials' intention to donate via online Waqf : theory of planned behavior approach
Chaerunnisa, Syafira Rizma
;
Kasri, Rahmatina Awaliah
- In:
Challenges of the global economy : some Indonesian issues
,
(pp. 229-247)
.
2019
Persistent link: https://www.econbiz.de/10012385312
Saved in:
25
Grey entrepreneurship : entrepreneurship later in life and the pursuit of well-being
Brouwer, Aleid
;
Delfmann, Heike
- In:
Handbook of research on entrepreneurship and aging
,
(pp. 246-268)
.
2019
Persistent link: https://www.econbiz.de/10012229257
Saved in:
26
The role of perceived university support in the formation of students' entrepreneurial intention
Saeed, Saadat
;
Yousafzai, Shumaila
;
Yani-de-Soriano, Mirella
- In:
Sustainable entrepreneurship : discovering, creating …
,
(pp. 3-23)
.
2019
Persistent link: https://www.econbiz.de/10011936462
Saved in:
27
An investigation of smartphone buying behaviour within the frame of the theory of planned behaviour : the case of Rize
Dilek, Onder
- In:
Selected writings on financial and economical …
,
(pp. 45-61)
.
2019
Persistent link: https://www.econbiz.de/10012145230
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28
Consumer resistance to innovations : essays on antecedents, manifestations and ways of overcoming it
Hietschold, Nadine
- In:
New waves in innovation management research
,
(pp. 363-378)
.
2018
Persistent link: https://www.econbiz.de/10012290789
Saved in:
29
Consumer resistance and power relationships in the marketplace
Roux, Dominique
;
Izberk-Bilgin, Elif
- In:
Consumer culture theory
,
(pp. 295-317)
.
2018
Persistent link: https://www.econbiz.de/10012030032
Saved in:
30
Applying the extended theory of planned behavior to predict collaborative consumption intentions
Lindblom, Arto
;
Lindblom, Taru
- In:
Collaborative value co-creation in the platform economy
,
(pp. 167-182)
.
2018
Persistent link: https://www.econbiz.de/10011885461
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