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  • Search: "Customer relationship management"
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Year of publication
Subject
All
Relationship marketing 25,616 Beziehungsmarketing 25,599 Consumer behaviour 9,049 Konsumentenverhalten 9,048 Customer satisfaction 5,494 Kundenzufriedenheit 5,480 Service quality 3,961 Dienstleistungsqualität 3,956 Brand management 2,590 Markenführung 2,589 Deutschland 2,351 Germany 2,298 Kundenmanagement 2,284 Theory 2,258 Theorie 2,257 Lieferantenmanagement 2,234 Supplier relationship management 2,234 Social Web 2,086 Social web 2,086 Marketingmanagement 1,937 Marketing management 1,912 Markenimage 1,904 Brand image 1,901 Electronic Commerce 1,801 E-commerce 1,674 Online-Marketing 1,628 Internet marketing 1,603 Kundenwert 1,548 Kundenintegration 1,499 Customer integration 1,498 Customer value 1,489 Vertrauen 1,405 Confidence 1,393 Einzelhandel 1,364 Retail trade 1,349 Brand 1,286 Online retailing 1,274 Online-Handel 1,273 Markenartikel 1,272 Customer service 1,180
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Online availability
All
Undetermined 9,203 Free 3,657
Type of publication
All
Article 19,214 Book / Working Paper 8,287 Journal 38 Other 4
Type of publication (narrower categories)
All
Article in journal 15,299 Aufsatz in Zeitschrift 15,299 Aufsatz im Buch 3,396 Book section 3,396 Hochschulschrift 1,558 Thesis 1,244 Graue Literatur 1,065 Non-commercial literature 1,065 Working Paper 679 Arbeitspapier 661 Collection of articles of several authors 589 Sammelwerk 589 Case study 461 Fallstudie 461 Aufsatzsammlung 436 Ratgeber 258 Guidebook 239 Bibliografie enthalten 163 Bibliography included 163 Dissertation u.a. Prüfungsschriften 160 Lehrbuch 160 Conference paper 141 Konferenzbeitrag 141 Textbook 141 Konferenzschrift 117 Handbook 108 Handbuch 108 research-article 89 Conference proceedings 72 Collection of articles written by one author 58 Sammlung 58 Reprint 47 Glossar enthalten 27 Glossary included 27 Interview 25 Festschrift 24 Bibliografie 20 Fallstudiensammlung 20 Systematic review 19 Übersichtsarbeit 19
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Language
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English 21,125 German 6,070 Undetermined 336 French 30 Polish 18 Italian 12 Romanian 7 Czech 6 Spanish 6 Swedish 4 Multiple languages 2 Dutch 2 Bulgarian 1 Danish 1 Russian 1 Albanian 1
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Author
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Bruhn, Manfred 126 Homburg, Christian 114 Kumar, V. 81 Verhoef, Peter C. 58 Huber, Frank 56 Han, Heesup 54 Bauer, Hans H. 52 Hollebeek, Linda D. 51 Smith, Alan D. 51 Herrmann, Andreas 50 Stauss, Bernd 50 Piller, Frank T. 47 Krafft, Manfred 45 Palmatier, Robert W. 41 Hippner, Hajo 39 Mattila, Anna S. 38 Gil Saura, Irene 37 Thaichon, Park 35 Wilde, Klaus D. 35 Stock-Homburg, Ruth 34 Wiedmann, Klaus-Peter 34 Eggert, Andreas 33 Georgi, Dominik 33 Van den Poel, Dirk 33 Helmke, Stefan 32 Neslin, Scott A. 32 Prentice, Catherine 32 Reichwald, Ralf 32 Svensson, Göran 32 Töpfer, Armin 32 Grönroos, Christian 31 Hadwich, Karsten 31 Mittal, Vikas 31 Reinartz, Werner J. 30 Schüller, Anne M. 30 Sheth, Jagdish N. 30 Belz, Christian 29 Loureiro, Sandra Maria Correia 29 Evanschitzky, Heiner 28 Grewal, Dhruv 28
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Institution
All
Springer Fachmedien Wiesbaden 81 Faculteit Economie en Bedrijfskunde, Universiteit Gent 17 IGI Global 17 American Marketing Association 10 Haufe-Lexware GmbH & Co. KG 10 National Bureau of Economic Research 10 Verlag Dr. Kovač 10 Institut für Wirtschaftsinformatik <Bern> 9 Books on Demand GmbH <Norderstedt> 8 Fördergesellschaft Marketing an der Universität Augsburg 8 Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München 8 Gesellschaft Entwicklung, Konstruktion, Vertrieb 7 Universität <Augsburg> / Lehrstuhl für BWL, Wirtschaftsinformatik,Informations- & Finanzmanagement 7 Harvard Graduate School of Business Administration 6 Universität St. Gallen 6 AMACOM 5 Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam. 5 Erasmus Research Institute of Management (ERIM), Erasmus Universiteit Rotterdam 5 Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart> 5 HAL 5 Information Resources Management Association 5 Institut für Handelsmanagement und Netzwerkmarketing <Münster, Westfalen> 5 Nomos Verlagsgesellschaft 5 Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde 5 Springer Gabler <Firma> 5 Springer-Verlag GmbH 5 Universität Mannheim 5 Verlag Franz Vahlen 5 Wiley-VCH 5 De Gruyter Oldenbourg 4 Dipartimento di Economia, Management e Metodi Quantitativi (DEMM), Università degli Studi di Milano 4 Edward Elgar Publishing 4 Erich-Schmidt-Verlag 4 Fachhochschule Reutlingen / European School of Business 4 Gottfried Wilhelm Leibniz Universität Hannover 4 INTARGIA Managementberatung GmbH 4 Munich Business School 4 NetLibrary, Inc 4 Shaker Verlag 4 Technische Universität Dresden 4
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Published in...
All
Journal of business research : JBR 649 Journal of retailing and consumer services 587 Industrial marketing management : the international journal for industrial and high-tech firms 407 SpringerLink / Bücher 313 International journal of hospitality management 300 The journal of services marketing 225 The journal of business & industrial marketing 212 The service industries journal 187 Journal of strategic marketing 174 Journal of the Academy of Marketing Science 171 International journal of electronic customer relationship management : IJECRM 143 Journal of marketing 124 International journal of contemporary hospitality management 120 Journal of travel and tourism marketing 118 Journal of hospitality marketing & management 117 Journal of service research : JSR 117 Tourism management : research, policies, practice 115 Journal of service management 111 Gabler Edition Wissenschaft 110 The journal of product & brand management 110 Asia Pacific journal of marketing and logistics 107 Journal of retailing 107 The journal of brand management : an international journal 107 Marketing intelligence & planning 105 Cogent business & management 103 Psychology & marketing 102 Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction 99 European journal of marketing : EJM 95 Services marketing quarterly 94 Total quality management & business excellence : an official journal of the European Society for Organisational Excellence 86 The international journal of bank marketing : IJBM 85 Journal of marketing management : MM 82 Service business 80 Springer eBook Collection / Business and Economics 79 Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation 78 Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education 76 The international review of retail, distribution and consumer research 75 International journal of research in marketing : IJRM ; official journal of the European Marketing Academy 74 Journal of financial services marketing : JFSM 70 Business horizons 69
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Source
All
ECONIS (ZBW) 26,125 USB Cologne (EcoSocSci) 858 RePEc 228 Other ZBW resources 136 USB Cologne (business full texts) 121 BASE 38 EconStor 37
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Showing 21 - 30 of 27,543
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The role of services in creating brand loyalty for B2B manufacturers
Raddats, Chris; Roper, Stuart; Ashman, Rachel - In: Journal of business research : JBR 174 (2024), pp. 1-13
Persistent link: https://www.econbiz.de/10014549097
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A dynamic, relational approach to B2B customer experience : a customer-centric perspective from a longitudinal investigation
Gounaris, Spiros; Almoraish, Ahmed - In: Journal of business research : JBR 177 (2024), pp. 1-17
Persistent link: https://www.econbiz.de/10014550954
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E-commerce channel management on the manufacturers' side : ongoing debates and future research pathways
Ballerini, Jacopo; Yahiaoui, Dorra; Giovando, Guido; … - In: Review of managerial science : RMS 18 (2024) 2, pp. 413-447
Persistent link: https://www.econbiz.de/10014551408
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Social media marketing assimilation in B2B firms : an integrative framework of antecedents and consequences
Maduku, Daniel K. - In: Industrial marketing management : the international … 119 (2024), pp. 27-42
Persistent link: https://www.econbiz.de/10014555706
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Understanding B2B customer journeys for complex digital services : the case of cloud computing
Terpoorten, Claas; Klein, Jan F.; Merfeld, Katrin - In: Industrial marketing management : the international … 119 (2024), pp. 178-192
Persistent link: https://www.econbiz.de/10014555749
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Video-based sales interaction in cross-cultural B2B relationships : potential (un)desired consequences
Koponen, Jonna; Metsola, Jaakko; Salin, Lotta; … - In: Industrial marketing management : the international … 119 (2024), pp. 238-251
Persistent link: https://www.econbiz.de/10014555774
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Augmented and virtual reality in managing B2B customer experiences
Wieland, Désirée A. C.; Ivens, Björn Sven; Kutschma, … - In: Industrial marketing management : the international … 119 (2024), pp. 193-205
Persistent link: https://www.econbiz.de/10014555788
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Incorporating direct customers' customer needs in a multi-dimensional B2B market segmentation approach
Tang, Yihui; Mantrala, Murali K. - In: Industrial marketing management : the international … 119 (2024), pp. 252-263
Persistent link: https://www.econbiz.de/10014555812
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The influence of corporate social responsibility on stakeholders in different business contexts
Ghanbarpour, Tohid; Crosby, Lawrence; Johnson, Michael D.; … - In: Journal of service research 27 (2024) 1, pp. 141-155
Persistent link: https://www.econbiz.de/10014580408
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Improving blood donor retention and donor relationships with past donation use appeals
Shehu, Edlira; Veseli, Besarta; Clement, Michel; … - In: Journal of service research 27 (2024) 3, pp. 346-363
Persistent link: https://www.econbiz.de/10014580509
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