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person:"roman, Laura"
(33 results)
1
The effect of equity initiatives by gendered brands
Nelson, Dolph F., IV
;
Boman, Laura
;
Hewage, Ganga S. …
- In:
Journal of global scholars of marketing science : …
34
(
2024
)
1
,
pp. 45-56
Persistent link: https://www.econbiz.de/10014488705
Saved in:
2
Look on the bright side : emojis impact tipping behaviour
Lefebvre, Sarah
;
Boman, Laura
;
Orlowski, Marissa
- In:
International journal of hospitality management
117
(
2024
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014457828
Saved in:
3
When push comes to shove : how coach versus student athlete misconduct affects event attendance intentions
Boman, Laura
;
Lefebvre, Sarah
;
Hewage, Ganga S. Urumutta
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014365054
Saved in:
4
Strength in diversity : how incongruent racial cues enhance consumer preferences toward conservative brands
Boman, Laura
;
Hewage, Ganga S. Urumutta
;
Hasford, Jonathan
- In:
Journal of business research : JBR
168
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014434782
Saved in:
5
Less light, better bite : how ambient lighting influences taste perceptions
Lefebvre, Sarah
;
Hasford, Jonathan
;
Boman, Laura
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-8
Persistent link: https://www.econbiz.de/10013169633
Saved in:
6
The unintended effects of tamper-evident food closures
Orlowski, Marissa
;
Lefebvre, Sarah
;
Boman, Laura
- In:
International journal of hospitality management
107
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014227639
Saved in:
7
The effects of political ideology and brand familiarity on conspicuous consumption of fashion products
Hewage, Ganga S. Urumutta
;
Klucarova, Sona
;
Boman, Laura
- In:
Journal of global fashion marketing : JGfM
12
(
2021
)
4
,
pp. 343-358
Persistent link: https://www.econbiz.de/10012627133
Saved in:
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