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Search: person:"Broderick, Anne"
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Großbritannien
4
United Kingdom
4
Consumer behaviour
3
Konsumentenverhalten
3
Beziehungsmarketing
2
Film industry
2
Filmwirtschaft
2
Indian
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Indisch
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Migranten
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Sikhs
2
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1940-2010
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Architekturbüro
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Business-to-business marketing
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Corporate Social Responsibility
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Markenarchitektur
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Marks and Spencer <London>
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9
English
8
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Broderick, Anne
12
Garry, Tony
8
Broderick, Anne J.
5
Lahiffe, Katy
3
Maclaran, Pauline
3
Parsons, Elizabeth
3
Beasley, Mark
2
Harwood, Tracy
2
Takhar-Lail, Amandeep
2
Gill, Deviraj
1
Jogi, Amandeep
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Philips, Nichola
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Takhar, Amandeep
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Vachirapornpuk, Supattra
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Journal of marketing management : MM
7
The journal of business & industrial marketing
2
Communicating corporate social responsibility : perspectives and practice
1
Marketing intelligence & planning
1
Multicultural perspectives in customer behaviour
1
The Service Industries Journal
1
The journal of services marketing
1
The service industries journal
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OLC EcoSci
8
ECONIS (ZBW)
7
RePEc
1
USB Cologne (EcoSocSci)
1
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1
Brand heritage and CSR credentials : a discourse analysis of M&S reports
Gill, Deviraj
;
Broderick, Anne
- In:
Communicating corporate social responsibility : …
,
(pp. 179-199)
.
2014
Persistent link: https://www.econbiz.de/10010346535
Saved in:
2
Consuming Bollywood : young Sikhs social comparisons with heroes and heroines in Indian films
Takhar-Lail, Amandeep
;
Maclaran, Pauline
;
Parsons, Elizabeth
- In:
Multicultural perspectives in customer behaviour
,
(pp. 65-80)
.
2014
Persistent link: https://www.econbiz.de/10010399250
Saved in:
3
Has munsnet changed me? : SNS influence on identity adaptation and consumption
Philips, Nichola
;
Broderick, Anne
- In:
Journal of marketing management : MM
30
(
2014
)
9/10
,
pp. 1039-1057
Persistent link: https://www.econbiz.de/10010411296
Saved in:
4
Consuming Bollywood : young Sikhs social comparisons with heroes and heroines in Indian films
Takhar-Lail, Amandeep
;
Maclaran, Pauline
;
Parsons, Elizabeth
- In:
Journal of marketing management : MM
26
(
2010
)
11/12
,
pp. 1057-1073
Persistent link: https://www.econbiz.de/10008757655
Saved in:
5
The need for adaptive processes of benchmarking in small business-to-business services
Broderick, Anne
;
Garry, Tony
;
Beasley, Mark
- In:
The journal of business & industrial marketing
25
(
2010
)
5
,
pp. 324-337
Persistent link: https://www.econbiz.de/10008655584
Saved in:
6
Consuming Bollywood: Young Sikhs social comparisons with heroes and heroines in Indian films
Takhar, Amandeep
;
Maclaran, Pauline
;
Parsons, Elizabeth
; …
- In:
Journal of marketing management : MM
26
(
2010
)
11
,
pp. 1057-1074
Persistent link: https://www.econbiz.de/10008707612
Saved in:
7
The need for adaptive processes of benchmarking in small business-to-business services
Broderick, Anne
;
Garry, Tony
;
Beasley, Mark
- In:
The journal of business & industrial marketing
25
(
2010
)
5
,
pp. 324-338
Persistent link: https://www.econbiz.de/10008423813
Saved in:
8
Tribal motivation in sponsorship and its influence on sponsor relationship development and corporate identity
Garry, Tony
;
Broderick, Anne J.
;
Lahiffe, Katy
- In:
Journal of marketing management : MM
24
(
2008
)
9/10
,
pp. 959-977
Persistent link: https://www.econbiz.de/10003786751
Saved in:
9
Relationship marketing : perspectives, dimensions and contexts
Harwood, Tracy
;
Garry, Tony
;
Broderick, Anne
-
2008
Persistent link: https://www.econbiz.de/10003380526
Saved in:
10
Relationship marketing : perspectives, dimensions and contexts
Harwood, Tracy
;
Garry, Tony
;
Broderick, Anne
-
2008
Persistent link: https://www.econbiz.de/10004899743
Saved in:
1
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