Search Results - person:"Chen, Jialie"

Evaluating strategies for promoting retail mobile channel using a hidden Markov model

Chen, Jialie; Rao, Vithala R. - In: Journal of retailing 99 (2023) 1, pp. 66-84

Persistent link: https://www.econbiz.de/10014283362

Learning and skill set formation : a structural examination of version upgrades, user visibility, and AI strategies

Chen, Jialie - In: Production and operations management : the flagship … 32 (2023) 12, pp. 3856-3872

Persistent link: https://www.econbiz.de/10014441418

Evaluating the ending-9 pricing strategy along the online shopping funnel

Chen, Jialie - In: Production and operations management : the flagship … 32 (2023) 11, pp. 3469-3483

Persistent link: https://www.econbiz.de/10014430836

Insight is power : understanding the terms of the consumer-firm data exchange

Krafft, Manfred; Kumar, Vikas; Harmeling, Colleen; … - In: Journal of retailing 97 (2021) 1, pp. 133-149

Persistent link: https://www.econbiz.de/10012514585

Coupons Along the Conversion Funnel : A Structural Approach

Chen, Jialie - 2019

We study how couponing affects consumer behavior online along the conversion funnel. Toward this end, we explore three explanations: Couponing can affect consumer response by changing (1) the cost a consumer incurs to visit the website (i.e., visit cost), (2) the cost she incurs to search for a...

Persistent link: https://www.econbiz.de/10012863069

A Dynamic model of rational addiction with stockpiling and learning : an empirical examination of e-cigarettes

Chen, Jialie; Rao, Vithala R. - In: Management science : journal of the Institute for … 66 (2020) 12, pp. 5886-5905

Persistent link: https://www.econbiz.de/10012391460

The impact of advertising content on movie revenues

Rao, Vithala R.; Ravid, S. Abraham Avri; Gretz, Richard T. - In: Marketing letters : a journal of research in marketing 28 (2017) 3, pp. 341-355

Persistent link: https://www.econbiz.de/10011730642

The evolution of freight movement and associated non-point-source emissions in the Midwest-Northeast transportation corridor of the United States, 1977-2007

Brown-Steiner, Benjamin; Chen, Jialie; Donaghy, Kieran P. - In: The region and trade : new analytical directions, (pp. 177-204). 2015

Persistent link: https://www.econbiz.de/10011317204