//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Iyer, Easwar S."
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Corporate Social Responsibility
3
Corporate social responsibility
3
USA
3
United States
3
Anlageverhalten
2
Behavioural finance
2
Environmental consciousness
2
Nachhaltige Kapitalanlage
2
Sustainable investment
2
Umweltbewusstsein
2
Advertising
1
Advertising effects
1
Coalition
1
Consumer behaviour
1
Direct marketing
1
Direktmarketing
1
Environmental management
1
Environmental organization
1
Environmental policy
1
Financial crisis
1
Financial services
1
Financial services advertising
1
Finanzdienstleistung
1
Finanzkrise
1
Green marketing
1
Human Resources Management
1
Koalition
1
Konsumentenverhalten
1
Kreislaufwirtschaft
1
Marketing
1
Nachhaltige Entwicklung
1
Nachhaltigkeit
1
Network
1
Netzwerk
1
Print advertising
1
Printwerbung
1
Recycling
1
Stakeholder
1
Sustainability
1
Sustainable development
1
more ...
less ...
Online availability
All
Undetermined
5
Free
1
Type of publication
All
Article
20
Type of publication (narrower categories)
All
Article in journal
10
Aufsatz in Zeitschrift
10
Aufsatz im Buch
1
Book section
1
Collection of articles of several authors
1
Sammelwerk
1
Language
All
English
13
Undetermined
7
Author
All
Iyer, Easwar S.
18
Kashyap, Rajiv K.
7
Banerjee, Subhabrata Bobby
2
Bhattacharya, C.B.
2
Diamond, William D.
2
Gooding-Williams, Sara
2
Iyer, Easwar S
2
Kaplan, Begum
2
Milne, George R.
2
Bannerjee, Bobby "Subhabrata"
1
Bhattacharya, C. B.
1
Diamond, William D
1
Kashyap, Rajiv
1
Kashyap, Rajiv K
1
Miller, Elizabeth G.
1
Park, C Whan
1
Smith, Daniel C
1
Swani, Kunal
1
Walker Reczek, Rebecca
1
more ...
less ...
Institution
All
College of Business
1
School of Management
1
University of Massachusetts
1
University of South Australia
1
University of Western Sydney
1
William Paterson University of New Jersey
1
Published in...
All
Journal of business research : JBR
3
Journal of current issues and research in advertising : JCIRA
3
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
3
Journal of consumer behaviour : an international research review
2
Consumer behavior
1
Journal of Business Research
1
Journal of Consumer Affairs
1
Journal of Consumer Research
1
Journal of consumer behaviour
1
Journal of financial services marketing : JFSM
1
Journal of marketing
1
Services marketing quarterly
1
more ...
less ...
Source
All
ECONIS (ZBW)
11
OLC EcoSci
5
RePEc
2
BASE
1
Other ZBW resources
1
Showing
1
-
10
of
20
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Shades of awe : the role of awe in consumers' pro-environmental behavior
Kaplan, Begum
;
Miller, Elizabeth G.
;
Iyer, Easwar S.
- In:
Journal of consumer behaviour
23
(
2024
)
2
,
pp. 540-555
Persistent link: https://www.econbiz.de/10014507325
Saved in:
2
Motivating sustainable behaviors : The role of religiosity in a <scp>cross‐cultural</scp> context
Kaplan, Begum
;
Iyer, Easwar S.
- In:
Journal of Consumer Affairs
55
(
2021
)
3
,
pp. 792-820
Persistent link: https://www.econbiz.de/10012635891
Saved in:
3
The intersection of sustainability, marketing, and public policy : introduction to the special section on sustainability
Iyer, Easwar S.
;
Walker Reczek, Rebecca
- In:
Journal of public policy & marketing : JPP & M ; an …
36
(
2017
)
2
,
pp. 246-254
Persistent link: https://www.econbiz.de/10011770895
Saved in:
4
The impact of the Great Recession on financial services advertising : an exploratory study
Swani, Kunal
;
Iyer, Easwar S.
- In:
Services marketing quarterly
38
(
2017
)
3
,
pp. 170-186
Persistent link: https://www.econbiz.de/10011756720
Saved in:
5
Charitable giving : even the willing need to be persuaded
Iyer, Easwar S.
;
Kashyap, Rajiv K.
;
Diamond, William D.
- In:
Journal of current issues and research in advertising : …
33
(
2012
)
1
,
pp. 115-127
Persistent link: https://www.econbiz.de/10009671497
Saved in:
6
Charitable Giving: Even the Willing Need to be Persuaded
Iyer, Easwar S.
;
Kashyap, Rajiv K.
;
Diamond, William D.
- In:
Journal of current issues and research in advertising : …
33
(
2012
)
1
,
pp. 115-128
Persistent link: https://www.econbiz.de/10009974252
Saved in:
7
Marketing and society : preface to special section on volunteerism, price assurances, and direct-to-consumer advertising
Iyer, Easwar S.
;
Bhattacharya, C. B.
- In:
Journal of business research : JBR
64
(
2011
)
1
,
pp. 59-60
Persistent link: https://www.econbiz.de/10008806339
Saved in:
8
Special section: Marketing and society
Iyer, Easwar S.
(
contributor
)
- In:
Journal of business research : JBR
64
(
2011
)
1
,
pp. 59-73
Persistent link: https://www.econbiz.de/10008806342
Saved in:
9
Marketing and society: Preface to special section on volunteerism, price assurances, and direct-to-consumer advertising
Iyer, Easwar S.
;
Bhattacharya, C.B.
- In:
Journal of business research : JBR
64
(
2011
)
1
,
pp. 59-61
Persistent link: https://www.econbiz.de/10008769045
Saved in:
10
Charitable Giving: Even the Willing Need to be Persuaded
Iyer, Easwar S
;
Kashyap, Rajiv K
;
Diamond, William D
- In:
Journal of current issues and research in advertising : …
33
(
2011
)
1
,
pp. 115-129
Persistent link: https://www.econbiz.de/10010033586
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->