Search Results - person:"Jeong, Insik"

Managing disruptive external forces in international marketing

Jeong, Insik; Jean, Ruey-Jer Bryan; Kim, Daekwan; … - In: International marketing review 40 (2023) 5, pp. 936-956

Persistent link: https://www.econbiz.de/10014470102

Adoption of the 4th Industrial Revolution : evidence from Korean exporters in international markets

Cho, Jinwan; Kim, Eunmi; Jeong, Insik - In: Asian business & management 22 (2023) 1, pp. 164-187

Persistent link: https://www.econbiz.de/10013557012

Launching new products in international markets : waterfall versus sprinkler strategy of Korean SMEs

Cho, Hyo Eun; Lee, Jong-Ho; Jeong, Insik - In: International marketing review 40 (2023) 2, pp. 224-245

Persistent link: https://www.econbiz.de/10014266943

Achieving superior performance in international markets : the roles of organizational agility and absorptive capacity

Cho, Hyo Eun; Jeong, Insik; Kim, Eunmi; Cho, Jinwan - In: The journal of business & industrial marketing 38 (2023) 4, pp. 736-750

Persistent link: https://www.econbiz.de/10014227497

Equal ownership split in international joint ventures : performance implications in an emerging market

Cho, Hyo Eun; Moon, Jon Jungbien; Jeong, Insik - In: Asian business & management 21 (2022) 2, pp. 205-230

Persistent link: https://www.econbiz.de/10013163992

Determinants of brand localization in international markets

Jeong, Insik; Lee, Jong-Ho; Kim, Eunmi - In: Service business 13 (2019) 1, pp. 75-100

Persistent link: https://www.econbiz.de/10011965858

International orientation and cross-functional integration in new product development

Cho, Jinwan; Kim, Eunmi; Jeong, Insik - In: Asian business & management 16 (2017) 4/5, pp. 226-252

Persistent link: https://www.econbiz.de/10011815924

Internationalization and performance of firms in China : moderating effects of governance structure and the degree of centralized control

Xiao, Simon Shufeng; Jeong, Insik; Moon, Jon Jungbien; … - In: Journal of international management 19 (2013) 2, pp. 118-137

Persistent link: https://www.econbiz.de/10009757934

Developing a model of reciprocity in the importer-exporter relationship : the relative efficacy of economic versus social factors

Lee, Dong-Jin; Jeong, Insik; Lee, Hyoung Tark; Sung, Hye Jin - In: Industrial marketing management : the international … 37 (2008) 1, pp. 9-22

Persistent link: https://www.econbiz.de/10003650391

Internationalization and Performance of Firms in China: Moderating Effects of Governance Structure and the Degree of Centralized Control

Xiao, Simon Shufeng; Jeong, Insik; Moon, Jon Jungbien; … - In: Journal of International Management 19 (2013) 2, pp. 118-137

This study proposes necessary modifications to the existing internationalization–performance relationship to meet the idiosyncrasies of China-specific contexts. We first hypothesize an S-shaped internationalization–performance relationship as the baseline and then investigate the moderating...

Persistent link: https://www.econbiz.de/10010665873