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Search: person:"Parvatiyar, Atul"
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Marketing
9
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7
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6
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Parvatiyar, Atul
36
Sheth, Jagdish N.
24
Donthu, Naveen
3
Sisodia, Rajendra
3
Westgate, Lori
3
El-Ansary, Adel
2
Naidu, G.M.
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Poddar, Amit
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Sinha, Mona
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Krishnan, Balaji C.
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Madhavaram, Sreedhar
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Marin, Alejandra
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Mitchell, Ronald K.
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Moorthy, Janakiraman
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N. Sheth, Jagdish
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Research Conference on Relationship Marketing <3, 1996, Atlanta, Ga.>
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4
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2
Journal of business research : JBR
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of macromarketing
2
Journal of marketing theory and practice
2
Technovation : the international journal of technological innovation, entrepreneurship and technology management
2
AMS review : official publication of the Academy of Marketing Science
1
Best practices in international marketing
1
Economic sociology : perspectives and conversations
1
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1
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1
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1
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1
From lab to market : learning entrepreneurial marketing through multi-semester, stage-gate, capstone project in STEM MBA
Marin, Alejandra
;
Parvatiyar, Atul
;
Mitchell, Ronald K.
; …
- In:
Journal of marketing education : JME
45
(
2023
)
3
,
pp. 226-246
Persistent link: https://www.econbiz.de/10014580249
Saved in:
2
Strategic solutions for the climate change social dilemma : an integrative taxonomy, a systematic review, and research agenda
Rashidi-Sabet, Siavash
;
Madhavaram, Sreedhar
; …
- In:
Journal of business research : JBR
146
(
2022
),
pp. 619-635
Persistent link: https://www.econbiz.de/10013271454
Saved in:
3
Socially responsible marketing : toward aligning dharma (duties), karma (actions), and eudaimonia (well-being)
Sheth, Jagdish N.
;
Parvatiyar, Atul
- In:
Journal of macromarketing
42
(
2022
)
4
,
pp. 590-602
Persistent link: https://www.econbiz.de/10013475246
Saved in:
4
Tracing global contribution of Jagdish N. Sheth to customer engagement and brand value enhancement : editorial
Parvatiyar, Atul
- In:
Journal of global scholars of marketing science : …
31
(
2021
)
3
,
pp. 255-259
Persistent link: https://www.econbiz.de/10012549080
Saved in:
5
A tribute to Jagdish N. Sheth
Parvatiyar, Atul
(
ed.
);
Sheth, Jagdish N.
(
honouree
)
-
2021
Persistent link: https://www.econbiz.de/10012549163
Saved in:
6
Toward an integrative theory of marketing
Parvatiyar, Atul
;
Sheth, Jagdish N.
- In:
AMS review : official publication of the Academy of …
11
(
2021
)
3/4
,
pp. 432-445
Persistent link: https://www.econbiz.de/10012819690
Saved in:
7
Sustainable marketing : market-driving, not market-driven
Sheth, Jagdish N.
;
Parvatiyar, Atul
- In:
Journal of macromarketing
41
(
2021
)
1
,
pp. 150-165
Persistent link: https://www.econbiz.de/10012485425
Saved in:
8
Where the twain shall meet? : a study of best practices to resolve retailer-supplier acrimony in post-audit recovery of trade promotion dollars
Parvatiyar, Atul
;
Moorthy, Janakiraman
;
Donthu, Naveen
- In:
Journal of marketing channels : distribution systems, …
26
(
2020
)
2
,
pp. 89-107
Persistent link: https://www.econbiz.de/10012258191
Saved in:
9
Future directions of cross-cultural marketing research
Sheth, Jagdish N.
;
Parvatiyar, Atul
- In:
Handbook on cross-cultural marketing
,
(pp. 249-264)
.
2020
Persistent link: https://www.econbiz.de/10013459553
Saved in:
10
Handbook of advances in marketing in an era of disruptions : essays in honour of Jagdish N. Sheth
Sheth, Jagdish N.
(
honouree
);
Parvatiyar, Atul
(
ed.
); …
-
2019
Persistent link: https://www.econbiz.de/10011913572
Saved in:
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