This research examines how the choice architecture of tip options used in screen-based payment collection systems affects consumers’ tipping behavior. Eight lab and field experiments show that consumers choose to avoid a numerical zero tip option (i.e., 0). Replacing the dominant opt-out...

Modern and gig economy businesses collect voluntary contributions (i.e., tips) from consumers via screen-based payment systems (i.e., $1, $2, $3; 10%, 15%, 20%). The use of these systems has been criticized by the popular media for forcing consumers to leave large tips in contexts where they...

Consumers make distance judgments when they decide which store to visit or which route to take. However, these judgments may be prone to various spatial perception biases. While there is a rich literature on spatial perceptions in urban planning and environmental and cognitive psychology, there...