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Search: person:"Sirianni, Nancy J."
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Sirianni, Nancy J.
24
Gustafsson, Anders
6
Ringler, Christine
5
Brady, Michael K.
3
Lastovicka, John L.
3
McColl-Kennedy, Janet R.
3
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2
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Wuenderlich, Nancy V.
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Sirianni, Nancy J
1
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1
Does your demonstration tell the whole story? : how a process mindset and social presence impact the effectiveness of product demonstrations
Ringler, Christine
;
Sirianni, Nancy J.
;
Peck, Joann
; …
- In:
Journal of the Academy of Marketing Science
52
(
2024
)
2
,
pp. 512-530
Persistent link: https://www.econbiz.de/10015047901
Saved in:
2
Speaking fast and slow : how speech rate of digital assistants affects likelihood to use
Christenson, Brett
;
Ringler, Christine
;
Sirianni, Nancy J.
- In:
Journal of business research : JBR
163
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014303711
Saved in:
3
The power of consequential product sounds
Ringler, Christine
;
Sirianni, Nancy J.
;
Christenson, Brett
- In:
Journal of retailing
97
(
2021
)
2
,
pp. 288-300
Persistent link: https://www.econbiz.de/10012649001
Saved in:
4
Beyond country image favorability : how brand positioning via country personality stereotypes enhances brand evaluations
Magnusson, Peter
;
Westjohn, Stanford A.
;
Sirianni, Nancy J.
- In:
Journal of international business studies : JIBS ; an …
50
(
2019
)
3
,
pp. 318-338
Persistent link: https://www.econbiz.de/10012006998
Saved in:
5
Look but don't touch! : he impact of active interpersonal haptic blocking on compensatory touch and purchase behavior
Ringler, Christine
;
Sirianni, Nancy J.
;
Gustafsson, Anders
- In:
Journal of retailing
95
(
2019
)
4
,
pp. 186-203
Persistent link: https://www.econbiz.de/10012154088
Saved in:
6
The Abercrombie & Fitch effect : the impact of physical dominance on male customers’ status-signaling consumption
Otterbring, Tobias
;
Ringler, Christine
;
Sirianni, Nancy J.
- In:
Journal of marketing research : JMR
55
(
2018
)
1
,
pp. 69-79
Persistent link: https://www.econbiz.de/10011819656
Saved in:
7
Emotional convergence in service relationships : the shared frontline experience of customers and employees
Zablah, Alex R.
;
Sirianni, Nancy J.
;
Korschun, Daniel
; …
- In:
Journal of service research : JSR
20
(
2017
)
1
,
pp. 76-90
Persistent link: https://www.econbiz.de/10011648260
Saved in:
8
"Service Encounter 2.0" : an investigation into the roles of technology, employees and customers
Larivière, Bart
;
Bowen, David E.
;
Andreassen, Tor W.
; …
- In:
Journal of business research : JBR
79
(
2017
),
pp. 238-246
Persistent link: https://www.econbiz.de/10011745302
Saved in:
9
Shopping under the influence of curiosity : how retailers use mystery to drive purchase motivation
Hill, Krista M.
;
Fombelle, Paul W.
;
Sirianni, Nancy J.
- In:
Journal of business research : JBR
69
(
2016
)
3
,
pp. 1028-1034
Persistent link: https://www.econbiz.de/10011440073
Saved in:
10
Conducting service research that matters
Gustafsson, Anders
;
Aksoy, Lerzan
;
Brady, Michael K.
; …
- In:
The journal of services marketing
29
(
2015
)
6/7
,
pp. 425-429
Persistent link: https://www.econbiz.de/10011418248
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