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Search: person:"Tat Keh, Hean"
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Consumer behaviour
23
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22
Customer satisfaction
8
Kundenzufriedenheit
8
Cultural identity
6
Dienstleistungsqualität
6
Emotion
6
Kulturelle Identität
6
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40
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35
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35
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1
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1
research-article
1
viewpoint
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English
38
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2
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Keh, Hean Tat
36
Sun, Jin
5
Liu, Maggie Wenjing
4
Tat Keh, Hean
4
Yan, Li
4
Pang, Jun
3
Bolton, Lisa E.
2
Ding, Ying
2
Lee, Angela Y.
2
Maehle, Natalia
2
Torelli, Carlos J.
2
Wang, Xia
2
Wang, Xiaoyu
2
Wei, Chuang
2
Xie, Yi
2
Zhang, Jin
2
Ai, Yijie
1
Alba, Joseph W.
1
Butler, John E.
1
Carvalho, Sergio W
1
Carvalho, Sergio W.
1
Chamornmarn, Wai
1
Chen, Jiemiao
1
Chiu, Chi-yue
1
Du, Xiaomeng
1
Hill, Sally Rao
1
Ji, Wenbo
1
Kelly, Sarah
1
Lee, Angela Y
1
Li, Xiuping
1
Li, Xuan
1
Liu, Lei
1
Maheswaran, Durairaj
1
Murray, Kyle B.
1
Ng, Hwei Ping
1
Nguyen, Thi Tuyet Mai
1
Ozsomer, Aysegul
1
Palmeira, Mauricio
1
Park, Il Hye
1
Peng, Siqing
1
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Journal of marketing
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
Journal of business research : JBR
2
Journal of international marketing
2
Journal of the Academy of Marketing Science
2
Psychology & marketing
2
Brands and brand management : contemporary research perspectives
1
Frontiers of business research in China : selected publications from Chinese universities
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International Journal of Retail & Distribution Management
1
International marketing review
1
Journal of Asian business
1
Journal of Business & Industrial Marketing
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of advertising research
1
Journal of business ethics : JBE
1
Journal of business venturing
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of consumer research : JCR ; an interdisciplinary journal
1
Journal of marketing research : JMR
1
Journal of retailing and consumer services
1
Journal of service research : JSR
1
Journal of service theory and practice : JSTP
1
Management and organization review : MOR ; the journal of the International Association for Chinese Management Research
1
Marketing letters : a journal of research in marketing
1
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
1
Technology in society : an international journal
1
The journal of services marketing
1
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ECONIS (ZBW)
36
OLC EcoSci
2
Other ZBW resources
2
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1
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40
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date (oldest first)
1
Feeling the values : how pride and awe differentially enhance consumers' sustainable behavioral intentions
Yan, Li
;
Keh, Hean Tat
;
Murray, Kyle B.
- In:
Journal of the Academy of Marketing Science
52
(
2024
)
1
,
pp. 75-96
Persistent link: https://www.econbiz.de/10015047079
Saved in:
2
Feeling lucky : how framing the target product as a free gift enhances purchase intention
Liu, Maggie Wenjing
;
Wei, Chuang
;
Yang, Lu
;
Keh, Hean Tat
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
2
,
pp. 349-363
Persistent link: https://www.econbiz.de/10013271754
Saved in:
3
I implement, they deliberate : the matching effects of point of view and mindset on consumer attitudes
Zhang, Jin
;
Xu, Xiaobing
;
Keh, Hean Tat
- In:
Journal of business research : JBR
139
(
2022
),
pp. 397-410
Persistent link: https://www.econbiz.de/10013194197
Saved in:
4
Gimmicky or effective? : the effects of imaginative displays on customers’ purchase behavior
Keh, Hean Tat
;
Wang, Di
;
Yan, Li
- In:
Journal of marketing
85
(
2021
)
5
,
pp. 109-127
Persistent link: https://www.econbiz.de/10012608734
Saved in:
5
Assimilating and differentiating : the curvilinear effect of social class on green consumption
Yan, Li
;
Keh, Hean Tat
;
Chen, Jiemiao
- In:
Journal of consumer research : JCR ; an …
47
(
2021
)
6
,
pp. 914-936
Persistent link: https://www.econbiz.de/10012504019
Saved in:
6
Powering sustainable consumption : the roles of green consumption values and power distance belief
Yan, Li
;
Keh, Hean Tat
;
Wang, Xiaoyu
- In:
Journal of business ethics : JBE
169
(
2021
)
3
,
pp. 499-516
Persistent link: https://www.econbiz.de/10012488370
Saved in:
7
The road to consumer forgiveness is paved with money or apology? : the roles of empathy and power in service recovery
Wei, Chuang
;
Liu, Maggie Wenjing
;
Keh, Hean Tat
- In:
Journal of business research : JBR
118
(
2020
),
pp. 321-334
Persistent link: https://www.econbiz.de/10012288607
Saved in:
8
Touch vs. click : how computer interfaces polarize consumers' evaluations
Wang, Xiaoyu
;
Keh, Hean Tat
;
Zhao, Hongrui
;
Ai, Yijie
- In:
Marketing letters : a journal of research in marketing
31
(
2020
)
2/3
,
pp. 265-277
Persistent link: https://www.econbiz.de/10012301466
Saved in:
9
Consumer responses to high service attentiveness : a cross-cultural examination
Liu, Maggie Wenjing
;
Zhang, Lijun
;
Keh, Hean Tat
- In:
Journal of international marketing
27
(
2019
)
1
,
pp. 56-73
Persistent link: https://www.econbiz.de/10011999581
Saved in:
10
Shaping consumer preference using alignable attributes : the roles of regulatory orientation and construal level
Sun, Jin
;
Keh, Hean Tat
;
Lee, Angela Y.
- In:
International journal of research in marketing : IJRM ; …
36
(
2019
)
1
,
pp. 151-168
Persistent link: https://www.econbiz.de/10012016496
Saved in:
1
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