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Search: person:"Walker Jr, Orville C."
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Vereinigte Staaten
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Walker jr., Orville C.
7
Ford, Neil M.
5
Walker Jr, Orville C.
4
Churchill jr., Gilbert A.
3
Ruekert, Robert W.
2
Sauter, Richard F.
2
Cox, Amy E.
1
Forlani, David
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Journal of marketing
4
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2
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Journal of consumer affairs : official publication of the American Council on Consumer Interests
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Journal of the Academy of Marketing Science
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Psychology & marketing
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The journal of product innovation management : an internat. publication of the Product Development & Management Association
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ECONIS (ZBW)
7
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4
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1
Effects of Organizational and Decision-Maker Factors on New Product Risk Taking
Mullins, John W.
;
Forlani, David
;
Walker Jr, Orville C.
- In:
The journal of product innovation management : an …
16
(
1999
)
3
,
pp. 282-294
Persistent link: https://www.econbiz.de/10007339614
Saved in:
2
The Adaptability of Network Organizations: Some Unexplored Questions
Walker Jr, Orville C.
- In:
Journal of the Academy of Marketing Science
25
(
1997
)
1
,
pp. 75-82
Persistent link: https://www.econbiz.de/10006153794
Saved in:
3
Reactions to Disappointing Performance in Manufacture-Distributor Relationships: The Role of Escalation and Resource Commitments
Cox, Amy E.
;
Walker Jr, Orville C.
- In:
Psychology & marketing
14
(
1997
)
8
,
pp. 791-822
Persistent link: https://www.econbiz.de/10006995839
Saved in:
4
Organizing for Effective New Product Development: The Moderating Role of Product Innovativeness
Olson, Eric M.
;
Walker Jr, Orville C.
;
Ruekert, Robert W.
- In:
Journal of marketing
59
(
1995
)
1
,
pp. 48-62
Persistent link: https://www.econbiz.de/10005997284
Saved in:
5
The organization of marketing activities : a contigency theory of structure and perfomance
Ruekert, Robert W.
;
Walker jr., Orville C.
;
Roering, …
- In:
Journal of marketing
49
(
1985
)
1
,
pp. 13-25
Persistent link: https://www.econbiz.de/10002724766
Saved in:
6
Expectation-specific measures of the intersender conflict and role ambiguity experienced by industrial salesmen
Ford, Neil M.
;
Walker jr., Orville C.
;
Churchill jr., …
- In:
Journal of business research : JBR
3
(
1975
)
2
,
pp. 95-112
Persistent link: https://www.econbiz.de/10002166777
Saved in:
7
Can "cooling-off laws" really protect the consumer?
Walker jr., Orville C.
;
Ford, Neil M.
- In:
Journal of marketing
34
(
1970
)
2
,
pp. 53-58
Persistent link: https://www.econbiz.de/10002938236
Saved in:
8
Consumer preferences for alternative retail credit terms : a concept test of the effects of consumer legislation
Walker jr., Orville C.
;
Sauter, Richard F.
- In:
Journal of marketing research : JMR
11
(
1974
)
1
,
pp. 70-78
Persistent link: https://www.econbiz.de/10002938238
Saved in:
9
Organizational determinants of the industrial salesman's role conflict and ambiguity
Walker jr., Orville C.
;
Churchill jr., Gilbert A.
; …
- In:
Journal of marketing
39
(
1975
)
1
,
pp. 32-39
Persistent link: https://www.econbiz.de/10002938240
Saved in:
10
The potential secondary effects of consumer legislation : a conceptual framework
Walker jr., Orville C.
;
Sauter, Richard F.
;
Ford, Neil M.
- In:
Journal of consumer affairs : official publication of …
8
(
1974
)
2
,
pp. 144-156
Persistent link: https://www.econbiz.de/10002938242
Saved in:
1
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