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Search: subject:"Hörerforschung"
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Hörerforschung
26
Fernsehen
8
Werbung
8
Statistische Methoden
3
USA
2
Befragung
1
Broadcast
1
Deutschland
1
Deutschland (BR)
1
Fernsehprogramm
1
Frankreich
1
Funk
1
Grossbritannien
1
Großbritannien
1
Leseranalyse
1
Leseranalyse Werbung
1
Marktforschung
1
Media usage
1
Mediennutzung
1
Meinungsforschung
1
Planung
1
Polen
1
Publizistik
1
Rundfunk
1
Statistische Übersichten
1
Television
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Television programme
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25
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23
English
2
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Noelle-Neumann, Elisabeth
2
Aglietta, Jacqueline
1
Buck, S. F.
1
Dichter, Ernest
1
Dowson, Graham
1
Eberlin, Klaus D.
1
Ehrenberg, A. S. C.
1
Emmett, B. P.
1
Ernst, Wolfgang
1
Frankel, Martin R.
1
Garfinkle, Norton
1
Glassner, Gerald J.
1
Hansen, Flemming
1
Hofstede, Peter
1
Hulks, Robert
1
Kramer, John F.
1
Lehmann, Donald R.
1
Martinet, Daniel
1
Metzger, Gale A.
1
Miaoulis, George
1
Mitchell, Alex
1
Nielsen, A. C.
1
Nielsen, Arthur C.
1
Richter, Hans Peter
1
Saxer, Ulrich
1
Schillmoeller, Edward A.
1
Selesnick, Herbert L.
1
Sherwood, R.
1
Sola Pool, Ithiel de
1
Sorensen, Robert C.
1
Thomas, Stuart
1
Treasure, J. A. P.
1
Twyman, W. A.
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Wheeler, D. J.
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Proceedings of the Business and Economic Statistics Section / American Statistical Association : papers presented at the annual meeting of the American Statistical Association, ... under the sponsorship of the Business and Economic Statistics Section
4
Research in advertising. (5. Annual Conference of the Market Research Society, held in March 1962.)
3
"The application of market and social research for more efficient planning" : ESOMAR special groups
2
ESOMAR/WAPOR - Kongressberichte
2
Esomar congress
2
Annual Marketing Research Conference : contributed papers, 1953
1
Combined proceedings (Spring Conference + Fall Conference)
1
Commentary : the journal of the Market Research Society
1
Empirische Sozialforschung : Meinungs- und Marktforschung; Methoden und Probleme
1
European regional conference 1965, Dubrovnik / WAPOR
1
Journal of the Royal Statistical Society
1
Kleiner Almanach der Marktforschung
1
Markenartikel : das Magazin für Markenführung
1
Market segmentation : concepts and applications
1
Publizistik : Vierteljahreshefte für Kommunikationsforschung
1
Troost-Schriftenreihe
1
Zeitschrift für Markt- und Meinungsforschung : Vierteljahresbeiträge zur Theorie u. Praxis
1
Zukunftsaspekte des Rundfunks : kommunikationspolitische und ökonomische Beiträge
1
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ECONIS (ZBW)
26
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1
Die Publikumsforschung unter gewandelten Bedingungen
Saxer, Ulrich
- In:
Zukunftsaspekte des Rundfunks : …
,
(pp. 107-121)
.
1986
Persistent link: https://www.econbiz.de/10003669368
Saved in:
2
Television viewing behaviour (a pilot observation study)
Mitchell, Alex
- In:
Research in advertising. (5. Annual Conference of the …
,
(pp. 28-33)
.
1963
Persistent link: https://www.econbiz.de/10003632595
Saved in:
3
Reliability measures of Nielsen local TV ratings
Schillmoeller, Edward A.
;
Nielsen, A. C.
- In:
Proceedings of the Business and Economic Statistics …
(
1975
),
pp. 95-100
Persistent link: https://www.econbiz.de/10003640467
Saved in:
4
Radio and television audience research
Nielsen, Arthur C.
- In:
Annual Marketing Research Conference : contributed …
,
(pp. 29-65)
.
1953
Persistent link: https://www.econbiz.de/10003640487
Saved in:
5
Acceptance, refusal and return rates in French panels dealing with radio and television audience research
Aglietta, Jacqueline
;
Martinet, Daniel
- In:
Esomar congress
2
(
1977
),
pp. 31-59
Persistent link: https://www.econbiz.de/10003464212
Saved in:
6
Problems of audience research in a pluralistic society
Hofstede, Peter
- In:
European regional conference 1965, Dubrovnik / WAPOR
.
1965
Persistent link: https://www.econbiz.de/10003594634
Saved in:
7
Who is listening: Evaluating audiences
Sola Pool, Ithiel de
;
Kramer, John F.
;
Selesnick, Herbert L.
- In:
Proceedings of the Business and Economic Statistics …
(
1965
),
pp. 43-49
Persistent link: https://www.econbiz.de/10003607932
Saved in:
8
The nature of TV viewing
Treasure, J. A. P.
- In:
Research in advertising. (5. Annual Conference of the …
,
(pp. 17-27)
.
1963
Persistent link: https://www.econbiz.de/10003695365
Saved in:
9
Using specific attributes for predicting television show audience share
Lehmann, Donald R.
- In:
Combined proceedings (Spring Conference + Fall Conference)
(
1973
),
pp. 319-323
Persistent link: https://www.econbiz.de/10003616019
Saved in:
10
An international model for the prediction of television coverage and frequency distribution - the key to the medium
Hulks, Robert
;
Thomas, Stuart
- In:
"The application of market and social research for more …
,
(pp. 33-59)
.
1973
Persistent link: https://www.econbiz.de/10003583413
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