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Search: subject:"Market driving"
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Subject
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Marketing management
25
Marketingmanagement
25
Marketing
16
Market driving
14
Strategic management
10
Strategisches Management
10
Innovation
9
Market shaping
8
Market-driving
7
Dynamic capabilities
4
Dynamische Kompetenzen
4
Firm performance
4
Innovation management
4
Innovationsmanagement
4
Market orientation
4
USA
4
United States
4
Beziehungsmarketing
3
Business start-up
3
Competitive advantage
3
Corporate Social Responsibility
3
Corporate social responsibility
3
Entrepreneurial orientation
3
Entrepreneurship
3
Entrepreneurship approach
3
Market creation
3
Market innovation
3
Market-shaping
3
Marketing theory
3
Marketingtheorie
3
Multinationales Unternehmen
3
Organizational change
3
Relationship marketing
3
Transnational corporation
3
Unternehmenserfolg
3
Unternehmensgründung
3
Wettbewerbsvorteil
3
market orientation
3
Benetton Group
2
Betriebliche Wertschöpfung
2
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Online availability
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Undetermined
30
Free
3
Type of publication
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Article
39
Book / Working Paper
1
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Article in journal
34
Aufsatz in Zeitschrift
34
review-article
2
Aufsatz im Buch
1
Book section
1
Language
All
English
38
Undetermined
2
Author
All
Elg, Ulf
4
Nenonen, Suvi
3
Storbacka, Kaj
3
Tarnovskaya, Veronika
3
Filieri, Raffaele
2
Flaig, Alexander
2
Ghauri, Pervez N.
2
Gudergan, Siegfried
2
Kindström, Daniel
2
Kottika, Efthymia
2
Kottikas, Konstantinos G.
2
Malek, Stacey L.
2
Mele, Cristina
2
Melén Hånell, Sara
2
Ottosson, Mikael
2
Pels, Jaqueline
2
Sarin, Shikhar
2
Schweitzer, Fiona Maria
2
Stathakopoulos, Vlasis
2
Theodorakis, Ioannis G.
2
Vlašić, Goran
2
Wilden, Ralf
2
Abosag, Ibrahim
1
Agarwal, Nivedita
1
Baker, Jonathan
1
Bocken, Nancy
1
Breier, Matthias
1
Brem, Alexander
1
Brodie, Roderick J.
1
Burt, Steve
1
Burt, Steven Leslie
1
Carpenter, Gregory S.
1
Chakrabarti, Ronika
1
Day, George S.
1
Dobele, Angela R.
1
Driessen, Paul H.
1
Dropulić, Branka
1
Eggers, Fabian
1
Fehrer, Julia
1
Fischer, Eileen
1
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Institution
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Institutet för Ekonomisk Forskning, Ekonomihögskolan
1
Published in...
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Industrial marketing management : the international journal for industrial and high-tech firms
11
Journal of business research : JBR
9
AMS review : official publication of the Academy of Marketing Science
1
Future-focused strategic marketing
1
International journal of entrepreneurial venturing : IJEV
1
International marketing review
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of international business and economics : JIBE
1
Journal of marketing
1
Journal of small business & enterprise development
1
Journal of strategic marketing
1
Journal of the Academy of Marketing Science
1
Journal of travel and tourism marketing
1
MERCATI E COMPETITIVITÀ
1
Management : journal of contemporary management issues
1
Market : review for marketing theory and practice
1
Marketing Intelligence & Planning
1
Marketing intelligence & planning
1
Strategic Direction
1
The journal of business & industrial marketing
1
Working Paper Series / Institutet för Ekonomisk Forskning, Ekonomihögskolan
1
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ECONIS (ZBW)
35
RePEc
2
Other ZBW resources
2
BASE
1
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40
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date (oldest first)
1
Examining the efficacy of non-market and
market
driving
activities of B2B international firms
Khan, Huda
;
Khan, Hina
;
Abosag, Ibrahim
;
Ghauri, Pervez N.
- In:
Industrial marketing management : the international …
111
(
2023
),
pp. 97-108
Persistent link: https://www.econbiz.de/10014369281
Saved in:
2
Drivers or passengers? : a taxonomy of multinationals' approaches to corporate social responsibility implementation in developing markets
Tarnovskaya, Veronika
;
Tolstoy, Daniel
;
Melén Hånell, Sara
- In:
International marketing review
39
(
2022
)
7
,
pp. 1-24
Persistent link: https://www.econbiz.de/10013532324
Saved in:
3
Why shape a market? : empirical evidence on the prominent firm-level and market-level outcomes of
market-driving
strategy
Stathakopoulos, Vlasis
;
Kottikas, Konstantinos G.
; …
- In:
Journal of business research : JBR
139
(
2022
),
pp. 1240-1254
Persistent link: https://www.econbiz.de/10013194470
Saved in:
4
Market-shaping phases : a qualitative meta-analysis and conceptual framework
Flaig, Alexander
;
Kindström, Daniel
;
Ottosson, Mikael
- In:
AMS review : official publication of the Academy of …
11
(
2021
)
3/4
,
pp. 354-374
Persistent link: https://www.econbiz.de/10012819661
Saved in:
5
From
market
driving
to market shaping : impact of a language shift
Pels, Jaqueline
;
Mele, Cristina
;
Spano, Maria
- In:
The journal of business & industrial marketing
38
(
2023
)
1
,
pp. 155-169
Persistent link: https://www.econbiz.de/10013539055
Saved in:
6
Extending the conversation on
market
driving
: an introduction to the special issue
Schweitzer, Fiona Maria
;
Malek, Stacey L.
;
Sarin, Shikhar
- In:
Industrial marketing management : the international …
115
(
2023
),
pp. A1-A4
Persistent link: https://www.econbiz.de/10014454669
Saved in:
7
Micro-businesses in the driver's seat : a qualitative study of
market-driving
practices in the food sector
Hersleth, Stine Alm
;
Gonera, Antje
;
Kubberød, Elin
- In:
Journal of small business & enterprise development
30
(
2023
)
4
,
pp. 759-785
Persistent link: https://www.econbiz.de/10014430395
Saved in:
8
Only senior managers lead business model innovation, or do they? : levels of management and dynamic capability deployment
Funke, Andrea (Wischmeyer)
;
Wilden, Ralf
;
Gudergan, …
- In:
Industrial marketing management : the international …
114
(
2023
),
pp. 181-195
Persistent link: https://www.econbiz.de/10014433445
Saved in:
9
Driving sustainability in emerging markets : the leading role of multinationals
Elg, Ulf
;
Melén Hånell, Sara
- In:
Industrial marketing management : the international …
114
(
2023
),
pp. 211-225
Persistent link: https://www.econbiz.de/10014433448
Saved in:
10
Exploring the future of
market
driving
: a dialogue with marketing thought leaders
Schweitzer, Fiona Maria
;
Malek, Stacey L.
;
Sarin, Shikhar
- In:
Industrial marketing management : the international …
113
(
2023
),
pp. 277-294
Persistent link: https://www.econbiz.de/10014433605
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