As Internet use continues to increase, companies have to emphasize the understanding of the implications of its use on long term purchase behavior, in terms of satisfaction and loyalty. Ultimately, companies should be interested in consumer perceptions and the factors that play a role in...

The Internet has unique characteristics that provide ever-changing opportunities for online companies. Due to this technology, nowadays consumers are always on the verge of accepting new online applications or using the web to substitute traditional activities, such as purchasing by switching to...

There is a big interest shown in studies regarding the privacy concerns and trust issues of Internet users related to electronic commerce and monetary transaction, e-mail marketing campaigns or the way websites use personal information. Our study proposes a research model for the investigation...

In the online medium, competition being at one click distance, the success of business web sites comes from their potential to differentiate. It is important for marketers and web designers to know which elements are appealing to users and how these elements influence their behavior. Recent...

In the online medium, competition being at one click distance, the success of business web sites comes from their potential to differentiate. It is important for marketers and web designers to know which elements are appealing to users and how these elements influence their behavior. Recent...

In the online medium, competition being at one click distance, the success of business web sites comes from their potential to differentiate. It is important for marketers and web designers to know which elements are appealing to users and how these elements influence their behavior. Recent...

Exchanges in electronic market accomplishes through electronic channels. An electronic market is a meeting point for both the shoppers and the sellers. This article aims for the impact of cultural and security orientation on the customer perception of the seller's ethics regarding the customers'...