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Search: subject:"anthropomorphism"
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Subject
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Consumer behaviour
127
Konsumentenverhalten
127
Anthropomorphism
114
Concept of man
88
Menschenbild
88
anthropomorphism
64
Brand image
56
Markenimage
56
Beziehungsmarketing
48
Brand management
48
Markenführung
48
Relationship marketing
48
Artificial intelligence
40
Advertising effects
34
Künstliche Intelligenz
34
Werbewirkung
34
Brand
33
Markenartikel
33
Robot
25
Roboter
25
Brand anthropomorphism
22
Emotion
22
Dienstleistungsqualität
20
Service quality
20
Personality psychology
16
Persönlichkeitspsychologie
16
Customer service
15
artificial intelligence
14
Advertising
13
Customer satisfaction
13
Kundenzufriedenheit
13
Werbung
13
Kundenservice
12
Homo Oeconomicus
11
Homo economicus
11
Behavioral economics
10
Cognition
10
Kognition
10
Verhaltensökonomik
10
Confidence
9
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Online availability
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Undetermined
218
Free
44
Type of publication
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Article
266
Book / Working Paper
58
Type of publication (narrower categories)
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Article in journal
226
Aufsatz in Zeitschrift
226
Aufsatz im Buch
25
Book section
25
Hochschulschrift
11
research-article
8
Graue Literatur
7
Non-commercial literature
7
Working Paper
7
Arbeitspapier
6
Article
6
Aufsatzsammlung
5
Thesis
5
Lehrbuch
4
Case study
2
Collection of articles of several authors
2
Fallstudie
2
Sammelwerk
2
Textbook
2
Conference Paper
1
Conference paper
1
Guidebook
1
Konferenzbeitrag
1
Konferenzschrift
1
Quelle
1
Ratgeber
1
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Language
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English
265
German
55
French
2
Undetermined
2
Author
All
Kim, Sara
5
Mattila, Anna S.
5
Aggarwal, Pankaj
4
Chen, Rocky Peng
4
McGill, Ann L.
4
Back, Camila
3
Baek, Tae Hyun
3
Benlian, Alexander
3
Brendel, Alfred Benedikt
3
Conrad, Christian A.
3
Cui, Yuanyuan
3
Fan, Alei
3
Letheren, Kate
3
Morana, Stefan
3
Puzakova, Marina
3
Scott, Maura L.
3
Spann, Martin
3
Sung, Yongjun
3
Thaichon, Park
3
Van Esch, Patrick
3
Wan, Echo Wen
3
Adam, Martin
2
Ahn, Jungyong
2
Alabed, Amani
2
Alavi, Sascha
2
Bajpai, Naval
2
Belk, Russell W.
2
Bezençon, Valéry
2
Brandão, Amélia Maria Pinto da Cunha
2
Breitner, Michael H.
2
Buchenau, Peter
2
Chan, Eugene
2
Chan, Kimmy Wa
2
Chang, Chun-Tuan
2
Chang, Yaping
2
Chaturvedi, Rijul
2
Choi, Sungwoo
2
Delgado-Ballester, Elena
2
Dennis, Alan
2
Diederich, Stephan
2
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Institution
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Springer Fachmedien Wiesbaden
4
Campus Verlag
2
Metropolis-Verlag für Ökonomie Gesellschaft und Politik GmbH
2
Akademie für Politik und Zeitgeschehen
1
Carl von Ossietzky Universität Oldenburg
1
Duncker & Humblot
1
Erich-Schmidt-Verlag <Berlin>
1
Heinrich-Böll-Stiftung
1
Humboldt-Universität zu Berlin
1
Info 3 - Verlagsgesellschaft Brüll & Heisterkamp KG
1
Juventa Verlag
1
LIT Verlag
1
Springer Gabler <Firma>
1
Springer International Publishing
1
Springer-Verlag GmbH
1
Technische Universität Dresden
1
Universität Siegen
1
Université Paris-Dauphine (Paris IX)
1
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Published in...
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Journal of business research : JBR
24
Psychology & marketing
14
Journal of retailing and consumer services
13
Technological forecasting & social change : an international journal
9
Journal of consumer research : JCR ; an interdisciplinary bimonthly
8
International journal of hospitality management
7
Journal of the Academy of Marketing Science
7
Electronic markets : EM ; the international journal of electronic commerce and business media
6
European journal of marketing
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
The journal of brand management : an international journal
6
CSR und Digitalisierung : der digitale Wandel als Chance und Herausforderung für Wirtschaft und Gesellschaft
5
The service industries journal
5
Asia Pacific journal of marketing and logistics
4
International journal of consumer studies
4
Journal of hospitality marketing & management
4
Marketing letters : a journal of research in marketing
4
SpringerLink / Bücher
4
International journal of advertising : the review of marketing communications
3
Journal of internet commerce
3
Journal of management information systems : JMIS
3
Journal of marketing
3
Journal of service research
3
The journal of services marketing
3
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
2
Cogent business & management
2
European Journal of Marketing
2
European journal of marketing : EJM
2
IWI-Diskussionsbeiträge
2
Industrial Management & Data Systems
2
International journal of advertising : the quarterly review of marketing communications
2
International journal of bank marketing
2
International review on public and non-profit marketing
2
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
2
Journal of consumer research : JCR ; an interdisciplinary journal
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of marketing communications
2
Journal of marketing management : MM
2
Journal of travel and tourism marketing
2
Management-Reihe Corporate Social Responsibility
2
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Source
All
ECONIS (ZBW)
303
EconStor
8
Other ZBW resources
8
RePEc
2
USB Cologne (EcoSocSci)
2
BASE
1
Showing
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324
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91
Stereotyping human-like virtual influencers in retailing : does warmth prevail over competence?
El Hedhli, Kamel
;
Zourrig, Haithem
;
Al Khateeb, Amr
; …
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014371732
Saved in:
92
Does green brand
anthropomorphism
influence repurchase intention? : understanding the impact of brand warmth, psychological ownership, and self-brand congruity
Sehgal, Nidhi
;
Jham, Vimi
;
Malhotra, Gunjan
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014373396
Saved in:
93
Antecedents of intention to use chatbots in service encounters : a meta-analytic review
Gopinath, Krishnan
;
Kasilingam, Dharun Lingam
- In:
International journal of consumer studies
47
(
2023
)
6
,
pp. 2367-2395
Persistent link: https://www.econbiz.de/10014427296
Saved in:
94
Enhancing value in customer journey by considering the (ad)option of artificial intelligence tools
Dhiman, Neeraj
;
Jamwal, Mohit
;
Kumar, Ajay
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014383075
Saved in:
95
Acting like an interpersonal relationship : cobrand
anthropomorphism
increases product evaluation and purchase intention
Han, Jie
;
Wang, Desheng
;
Yang, Zhihao
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014383201
Saved in:
96
How culture shapes consumer responses to anthropomorphic products
Baskentli, Sara
;
Hadi, Rhonda
;
Lee, Leonard
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
3
,
pp. 495-512
Persistent link: https://www.econbiz.de/10014383225
Saved in:
97
"I doubt it works!" : the negative impacts of anthropomorphizing healthcare products
Chang, Chun-Tuan
;
Lee, Hsiao-Ching
;
Lee, Yu-kang
;
Wang, …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014304088
Saved in:
98
Robot
anthropomorphism
and job insecurity : the role of social comparison
Wang, Xue Phyllis
;
Kim, Sara
;
Kim, Minki
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014304107
Saved in:
99
AI robo-advisor
anthropomorphism
: the impact of anthropomorphic appeals and regulatory focus on investment behaviors
Baek, Tae Hyun
;
Kim, Min-Seong
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014304127
Saved in:
100
Do customers exhibit engagement behaviors in AI environments? : the role of psychological benefits and technology readiness
Yin, Dexiang
;
Li, Minglong
;
Qiu, Hailian
- In:
Tourism management : research, policies, practice
97
(
2023
),
pp. 1-18
Persistent link: https://www.econbiz.de/10014304445
Saved in:
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