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Search: subject:"review volume"
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Review volume
6
Viral marketing
5
Virales Marketing
5
Review valence
4
Consumer behaviour
3
Data Mining
3
Data mining
3
E-commerce
3
Electronic Commerce
3
Internet marketing
3
Konsumentenverhalten
3
Online-Marketing
3
eWOM
3
Online retailing
2
Online-Handel
2
Theory of reasoned action
2
review valence
2
review volume
2
Airbnb
1
Attribute substitution
1
Bewertung
1
Beziehungsmarketing
1
Brand equity
1
Brand image
1
Business ethics
1
Consumer attitudes
1
Corporate Social Responsibility
1
Corporate social irresponsibility
1
Corporate social responsibility
1
Crowdedness
1
Customer review volume
1
Customer satisfaction
1
Difference-In-Difference approach
1
Digital platform
1
Digitale Plattform
1
Distribution channel
1
Einzelhandel
1
Employee voice
1
Ethical climate theory
1
Evaluation
1
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Undetermined
11
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Article
11
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Article in journal
10
Aufsatz in Zeitschrift
10
Conference paper
1
Konferenzbeitrag
1
research-article
1
Language
All
English
11
Author
All
Sarathy, Rathindra
2
Walsh, Stephen M.
2
Yang, Jing
2
Bernritter, Stefan F.
1
Chen, Chihchien
1
Cui, Xuebin
1
Jang, Seongsoo
1
Kim, Bora
1
Kim, Jaewook
1
Kim, Jewoo
1
Kim, Jong Min
1
Kordrostami, Elika
1
Law, Chun Hung Roberts
1
Lee, Eunkyung
1
Lee, Seoki
1
Liang, Sai
1
Liu, Raymond R.
1
Liu-Thompkins, Yuping
1
Ma, Shuang
1
Malthouse, Edward C.
1
Mariani, Marcello M.
1
Maslowska, Ewa
1
Raghupathi, Viju
1
Raghupathi, Wullianallur
1
Rahmani, Vahid
1
Ren, Jie
1
Schuckert, Markus
1
Wang, Yiqi
1
Xiao, Xiaohong
1
Zhang, Jurui
1
Zhao, Xiaonan
1
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Published in...
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International journal of hospitality management
2
Journal of business research : JBR
2
Tourism management : research, policies, practice
2
International journal of advertising : the quarterly review of marketing communications
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Marketing letters : a journal of research in marketing
1
Nankai Business Review International
1
Nankai business review international
1
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ECONIS (ZBW)
10
Other ZBW resources
1
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1
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11
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1
The impact of photo verification service on sales performance in the peer-to-peer economy : moderating role of customer uncertainty
Ma, Shuang
;
Cui, Xuebin
;
Xiao, Xiaohong
;
Zhao, Xiaonan
- In:
Journal of business research : JBR
142
(
2022
),
pp. 45-55
Persistent link: https://www.econbiz.de/10013168103
Saved in:
2
Impact of corporate social (ir)responsibility on volume and valence of online employee reviews : evidence from the tourism and hospitality industry
Jang, Seongsoo
;
Kim, Bora
;
Lee, Seoki
- In:
Tourism management : research, policies, practice
91
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013271584
Saved in:
3
Coordinating supply-related scarcity appeals with online reviews
Kordrostami, Elika
;
Liu-Thompkins, Yuping
;
Rahmani, Vahid
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
3
,
pp. 471-484
Persistent link: https://www.econbiz.de/10013454584
Saved in:
4
The financial impact of online customer reviews in the restaurant industry : a moderating effect of brand equity
Wang, Yiqi
;
Kim, Jewoo
;
Kim, Jaewook
- In:
International journal of hospitality management
95
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012547715
Saved in:
5
The influence of launching mobile channels on online customer reviews
Kim, Jong Min
;
Lee, Eunkyung
;
Mariani, Marcello M.
- In:
Journal of business research : JBR
137
(
2021
),
pp. 366-378
Persistent link: https://www.econbiz.de/10012665722
Saved in:
6
Effect of crowd wisdom on pricing in the asset-based sharing platform : an attribute substitution perspective
Ren, Jie
;
Raghupathi, Viju
;
Raghupathi, Wullianallur
- In:
International journal of hospitality management
94
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012495092
Saved in:
7
The more the better? : exploring the effects of reviewer social networks on online reviews
Zhang, Jurui
;
Liu, Raymond R.
- In:
Journal of marketing management : JMM ; journal of the …
35
(
2019
)
17/18
,
pp. 1667-1688
Persistent link: https://www.econbiz.de/10012178656
Saved in:
8
Be a "superhost" : the importance of badge systems for peer-to-peer rental accommodations
Liang, Sai
;
Schuckert, Markus
;
Law, Chun Hung Roberts
; …
- In:
Tourism management : research, policies, practice
60
(
2017
),
pp. 454-465
Persistent link: https://www.econbiz.de/10011684609
Saved in:
9
Too good to be true : the role of online reviews' features in probability to buy
Maslowska, Ewa
;
Malthouse, Edward C.
;
Bernritter, Stefan F.
- In:
International journal of advertising : the quarterly …
36
(
2017
)
1
,
pp. 142-163
Persistent link: https://www.econbiz.de/10011687909
Saved in:
10
Do review valence and
review
volume
impact consumers' purchase decisions as assumed?
Yang, Jing
;
Sarathy, Rathindra
;
Walsh, Stephen M.
- In:
Nankai business review international
7
(
2016
)
2
,
pp. 231-257
Persistent link: https://www.econbiz.de/10011567311
Saved in:
1
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