Narrow search
Showing 1 - 10 of 31,960
Cover Image
Alter als Moderator im Nachbeschwerdeverhalten
Roschk, Holger; Müller, Jana - 2009
Um langfristige Kundenbeziehungen zu etablieren sind Unternehmen vor allem in der kritischen Situation einer Beschwerde stets darauf bedacht die individuellen Wünsche und Bedürfnisse ihrer Kunden zu erkennen und zu befriedigen. Da nicht davon ausgegangen werden kann, dass Menschen...
Persistent link: https://www.econbiz.de/10009505966
Cover Image
Journal of public policy & marketing
Thousand Oaks, CA : Sage Publishing; früher: Ann Arbor …; … - 2.1983 -
Persistent link: https://www.econbiz.de/10001637445
Cover Image
Verhaltensforschung am Point of Sale : Ansatzpunkte und Methodik
Silberer, Günter - 2009
Many buying decisions are made at the Point of Sale. This fact underlines the outstanding importance of behaviourism, its methods and its efficiency. Therefore this work deals with the classical as well as with recent research methods into buying habits, etc. Validity aspects receive special...
Persistent link: https://www.econbiz.de/10011666282
Cover Image
Influencer Marketing For Dummies : by Kristy Sammis, Cat Lincoln and Stefania Pomponi with Jenny Ng, Edita Gassmann Rodriguez, and Judy Zhou
Sammis, Kirsty; Lincoln, Cat; Pomponi, Stefania - 2015 - 1. Auflage
-- Icons Used in This Book -- Beyond the Book -- Where to Go from Here -- Part I: Getting Started with Influencer Marketing … -- Chapter 1: Influencer Marketing 101 -- Defining Influencer Marketing -- Identifying the Primary Influencer Platforms -- Blogs … influencer marketing to a marketing firm -- Measure the right stuff -- Making Influencer Marketing Work for You -- If you're an …
Persistent link: https://www.econbiz.de/10011839065
Cover Image
Geomarketing : methods and strategies in spatial martketing
Cliquet, Gérard (contributor) - 2006 - 1. ed.
Persistent link: https://www.econbiz.de/10004895186
Cover Image
International journal of wine business research
Bradford : Emerald - 19.2007 -
Persistent link: https://www.econbiz.de/10003449498
Cover Image
Social media metrics : how to measure and optimize your marketing investment
Sterne, Jim - 2010
media is no longer a curiosity on the horizon but a significant part of your marketing mix. While other books explain why … social media marketing efforts …
Persistent link: https://www.econbiz.de/10003929583
Cover Image
Strategic marketing plan for the creation of a commodities market in Bolivia
Torres Calderón, Scarlett - 2010
Commodities market, marketing, financial services. - Warenbörse, Dienstleistungsmarketing …
Persistent link: https://www.econbiz.de/10003949233
Cover Image
Public-affairs-Management in Deutschland : Entwicklungen und Perspektiven
Siedentopp, Jan (contributor) - 2007
Persistent link: https://www.econbiz.de/10003578834
Cover Image
Kundenloyalität durch Kundenvorteile : segmentspezifische Analyse und Implikationen für das Kundenbeziehungsmanagement
Conze, Oliver - 2007 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003498314