SERVQUAL model and tests the effect of five SERVQUAL dimensions on the attitudinal loyalty of customers. The analysis of data … Ooreedoo and Omantel customers pertaining to the effect of the SERVQUAL dimensions on attitudinal loyalty. Whilst the study … service quality for increased customer satisfaction, customer loyalty, and organizational profitability. This study assesses …

an increased dependence of customers on telecommunications to continue their work and studies. The increased usage of … meet the requirements of the consumers. In this regard, it is crucial to understand the factors affecting customer loyalty …, perception towards promotional packages, and customer delight on customer loyalty towards telecom companies in Hungary. The study …

finds that there is a need to relook at the relatedness of ‘loyalty' and ‘service quality' concepts in telecom sector …

loyalty. This led the researchers to review the extant literature in the relevant subject areas with the aim of finding out … service quality can be operationalised for brand loyalty were given as well as areas requiring further research …

The telecom industry in India has witnessed substantial growth over the last decade. Rapid growth of telecommunications …