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~accessRights:"restricted"
~isPartOf:"Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics"
~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~isPartOf:"International marketing review"
~isPartOf:"Journal of research in interactive marketing : interactive marketing and computer-mediated communication"
~isPartOf:"Marketing and multicultural diversity"
~person:"Cordes, Christian"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Pelsmacker, Patrick de"
~person:"Verhoef, Peter C."
~subject:"Electric car adoption"
~subject:"Konsumentenverhalten"
~subject:"Marktsegmentierung"
~subject:"Mode"
~subject:"Viral marketing"
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Electric car adoption
Konsumentenverhalten
Marktsegmentierung
Mode
Viral marketing
Consumer behaviour
7
Beziehungsmarketing
2
Brand image
2
Brand management
2
Cluster analysis
2
Clusteranalyse
2
Distribution channel
2
Globalisierung
2
Globalization
2
International marketing
2
Internationales Marketing
2
Markenführung
2
Markenimage
2
Market segmentation
2
Relationship marketing
2
Target group
2
Vertriebsweg
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Acculturation
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Automotive industry
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Brand advocacy
1
Cognitive schemas
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Conjoint analysis
1
Conjoint-Analyse
1
Consumer ethnocentrism
1
Cultural identity
1
Customer engagement
1
Customer shopping journey
1
E-commerce
1
Early Adoption Target Markets
1
Eco-Friendly Functional Food
1
Ecological care
1
Einzelhandel
1
Electric power industry
1
Electric vehicle
1
Electronic Commerce
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Elektrizitätswirtschaft
1
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7
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7
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Cordes, Christian
Laroche, Michel
Loureiro, Sandra Maria Correia
Pelsmacker, Patrick de
Verhoef, Peter C.
Gijsbrechts, Els
5
Hoffmann, Stefan
5
Clement, Michel
4
Mai, Robert
4
Pauwels, Koen
4
Warlop, Luk
4
Bijmolt, Tammo H. A.
3
Chan, Eugene Y.
3
Christodoulides, George
3
Diamantopoulos, Adamantios
3
He, Jiaxun
3
Konya-Baumbach, Elisa
3
Lasarov, Wassili
3
Li, Tongzhe
3
Magnusson, Peter
3
Messer, Kent D.
3
Paul, Justin
3
Septianto, Felix
3
Agovino, Massimiliano
2
Aiking, Harry
2
Altobello, Suzanne A.
2
Asche, Frank
2
Babin, Barry J.
2
Balabanis, George
2
Balderjahn, Ingo
2
Barbarossa, Camilla
2
Belk, Russell W.
2
Binder, Martin
2
Blankenberg, Ann-Kathrin
2
Boer, Johannes de
2
Bronnmann, Julia
2
Brooks, Jeremy S.
2
Caputo, Vincenzina
2
Castiglione, Concetta
2
Choi, Jungsil
2
Cleveland, Mark
2
Coker, Kesha K.
2
Cornelißen, Markus
2
De Angelis, Matteo
2
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
International marketing review
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
Marketing and multicultural diversity
Journal of business research : JBR
16
Journal of retailing and consumer services
11
Journal of promotion management : innovations in planning and applied research
7
International journal of advertising : the quarterly review of marketing communications
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
Journal of business ethics : JOBE
3
Journal of marketing
3
Journal of marketing communications
3
Journal of retailing
3
Journal of the Academy of Marketing Science
3
International journal of consumer studies
2
International journal of hospitality management
2
International journal of retail & distribution management
2
Journal of interactive marketing
2
Journal of promotion management : JPM
2
Marketing letters : a journal of research in marketing
2
The journal of product & brand management
2
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
1
Baltic journal of management
1
Electronic commerce research
1
Handbook of research on applied data science and artificial intelligence in business and industry ; Volume 1
1
International business review : the official journal of the European International Business Academy
1
International journal of advertising : the review of marketing communications
1
International journal of contemporary hospitality management
1
International journal of internet marketing and advertising : IJIMA
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
International journal of retail and distribution management
1
International journal of wine business research : IJWBR
1
Journal of communication management
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of hospitality marketing & management
1
Journal of travel and tourism marketing
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Journal of vacation marketing
1
Marketing accountability for marketing and non-marketing outcomes
1
Psychology & marketing
1
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ECONIS (ZBW)
7
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1
Personal values, green self-identity and electric car adoption
Barbarossa, Camilla
;
Pelsmacker, Patrick de
;
Moons, Ingrid
- In:
Ecological economics : the transdisciplinary journal of …
140
(
2017
),
pp. 190-200
Persistent link: https://www.econbiz.de/10011796070
Saved in:
2
Which cues cause consumers to perceive brands as more global? : a conjoint analysis
De Meulenaer, Sarah
;
Dens, Nathalie
;
Pelsmacker, Patrick de
- In:
International marketing review
32
(
2015
)
6
,
pp. 606-626
Persistent link: https://www.econbiz.de/10011517527
Saved in:
3
The determinants of the adoption intention of eco-friendly functional food in different market segments
Moons, Ingrid
;
Barbarossa, Camilla
;
Pelsmacker, Patrick de
- In:
Ecological economics : the transdisciplinary journal of …
151
(
2018
),
pp. 151-161
Persistent link: https://www.econbiz.de/10011991646
Saved in:
4
The impact of a homogenous versus a prototypical web design on online retail patronage for multichannel providers
Emrich, Oliver
;
Verhoef, Peter C.
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
4
,
pp. 363-374
Persistent link: https://www.econbiz.de/10011428861
Saved in:
5
Multichannel customer segmentation : does the after-sales channel matter? ; a replication and extension
De Keyser, Arne
;
Schepers, Jeroen
;
Konuş, Umut
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
4
,
pp. 453-456
Persistent link: https://www.econbiz.de/10011428974
Saved in:
6
I am feeling so good! : motivations for interacting in online
brand
communities
Bilro, Ricardo Godinho
;
Loureiro, Sandra Maria Correia
- In:
Journal of research in interactive marketing : …
17
(
2023
)
1
,
pp. 61-77
Persistent link: https://www.econbiz.de/10013536280
Saved in:
7
Global consumer culture and national identity as drivers of materialism : an international study of convergence and divergence
Cleveland, Mark
;
Papadopoulos, Nicolas G.
;
Laroche, Michel
- In:
International marketing review
39
(
2022
)
2
,
pp. 207-241
Persistent link: https://www.econbiz.de/10013396173
Saved in:
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