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Image congruity as a tool for traveler retention : a comparative analysis on South Korean full-service and low-cost airlines
Han, Heesup; Koo, Bonhak; Hyun, Sunghyup Sean - In: Journal of travel and tourism marketing 37 (2020) 3, pp. 347-360
Persistent link: https://www.econbiz.de/10012289336
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Critical in-flight and ground-service factors influencing brand prestige and relationships between brand prestige, well-being perceptions, and brand loyalty : first-class passenger...
Ahn, Young-joo; Kim, Insin; Hyun, Sunghyup Sean - In: Journal of travel and tourism marketing 32 (2015), pp. 114-138
Persistent link: https://www.econbiz.de/10011416160
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The antecedents and consequences of brand authenticity in the restaurant industry : robot service employees versus human service employees
Hwang, Jinsoo; Kim, Heather Markham; Joo, Kyu-Hyeon; … - In: Journal of travel and tourism marketing 39 (2022) 2, pp. 256-270
Persistent link: https://www.econbiz.de/10013352878
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First-class in-flight services and advertising effectiveness : antecedents of customer-centric innovativeness and brand loyalty in the United States (US) airline industry
Kim, Seontaik; Kim, Insin; Hyun, Sunghyup Sean - In: Journal of travel and tourism marketing 33 (2016) 1/3, pp. 118-140
Persistent link: https://www.econbiz.de/10011484678
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The effects of perceived destination ability and destination brand love on tourists’ loyalty to post-disaster tourism destinations : the case of Korean tourists to Japan
Lee, Kwang-Ho; Hyun, Sunghyup Sean - In: Journal of travel and tourism marketing 33 (2016) 4/6, pp. 613-627
Persistent link: https://www.econbiz.de/10011517191
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Which cues cause consumers to perceive brands as more global? : a conjoint analysis
De Meulenaer, Sarah; Dens, Nathalie; Pelsmacker, Patrick de - In: International marketing review 32 (2015) 6, pp. 606-626
Persistent link: https://www.econbiz.de/10011517527
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A comparative study on the motivated consumer innovativeness of drone food delivery services before and after the outbreak of COVID-19
Hwang, Jinsoo; Choe, Ja Young; Choi, Young Gin; Kim, … - In: Journal of travel and tourism marketing 38 (2021) 4, pp. 368-382
Persistent link: https://www.econbiz.de/10012549655
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The extended self-identify- based electric product adoption model and airline business strategy : a new theoretical framework for green technology products
Han, Heesup; Lee, Kai-Sean; Radic, Aleksandar; Abdul … - In: Journal of travel and tourism marketing 38 (2021) 3, pp. 247-262
Persistent link: https://www.econbiz.de/10012514040
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Investigation of perceived risks and their outcome variables in the context of robotic restaurants
Hwang, Jinsoo; Kim, Heather Markham; Kim, Jinkyung Jenny; … - In: Journal of travel and tourism marketing 38 (2021) 3, pp. 263-281
Persistent link: https://www.econbiz.de/10012514041
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Innovative marketing strategies for the successful construction of drone food delivery services : merging TAM with TPB
Choe, Ja Young; Kim, Jinkyung Jenny; Hwang, Jinsoo - In: Journal of travel and tourism marketing 38 (2021) 1, pp. 16-30
Persistent link: https://www.econbiz.de/10012440350