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Understanding customer experience throughout the customer journey
Lemon, Katherine N.; Verhoef, Peter C. - In: Journal of marketing 80 (2016) 6, pp. 69-96
Persistent link: https://www.econbiz.de/10011621578
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Brand coolness
Warren, Caleb; Batra, Rajeev; Loureiro, Sandra Maria Correia - In: Journal of marketing 83 (2019) 5, pp. 36-56
Persistent link: https://www.econbiz.de/10012176123
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Inconvenience cost of waste disposal behavior in South Korea
Lee, Misuk; Choi, Hyunhong; Koo, Yoonmo - In: Ecological economics : the transdisciplinary journal of … 140 (2017), pp. 58-65
Persistent link: https://www.econbiz.de/10011795741
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Personal values, green self-identity and electric car adoption
Barbarossa, Camilla; Pelsmacker, Patrick de; Moons, Ingrid - In: Ecological economics : the transdisciplinary journal of … 140 (2017), pp. 190-200
Persistent link: https://www.econbiz.de/10011796070
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Which cues cause consumers to perceive brands as more global? : a conjoint analysis
De Meulenaer, Sarah; Dens, Nathalie; Pelsmacker, Patrick de - In: International marketing review 32 (2015) 6, pp. 606-626
Persistent link: https://www.econbiz.de/10011517527
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Good taste tastes good. Cultural capital as a determinant of organic food purchase by Italian consumers : evidence and policy implications
Agovino, Massimiliano; Crociata, Alessandro; Quaglione, … - In: Ecological economics : the transdisciplinary journal of … 141 (2017), pp. 66-75
Persistent link: https://www.econbiz.de/10011877832
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Device switching in online purchasing : examining the strategic contingencies
Haan, Evert de; Kannan, P. K.; Verhoef, Peter C.; … - In: Journal of marketing 82 (2018) 5, pp. 1-19
Persistent link: https://www.econbiz.de/10011912137
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The effects of neighbour influence and cultural consumption on separate waste collection : theoretical framework and empirical investigation
Agovino, Massimiliano; Cerciello, Massimiliano; … - In: Ecological economics : the transdisciplinary journal of … 166 (2019), pp. 1-14
Persistent link: https://www.econbiz.de/10012195209
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How can we motivate consumers to purchase certified forest coffee? : evidence from a laboratory randomized experiment using eye-trackers
Takahashi, Ryo; Todō, Yasuyuki; Funaki, Yukihiko - In: Ecological economics : the transdisciplinary journal of … 150 (2018), pp. 107-121
Persistent link: https://www.econbiz.de/10011990951
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The determinants of the adoption intention of eco-friendly functional food in different market segments
Moons, Ingrid; Barbarossa, Camilla; Pelsmacker, Patrick de - In: Ecological economics : the transdisciplinary journal of … 151 (2018), pp. 151-161
Persistent link: https://www.econbiz.de/10011991646