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~accessRights:"restricted"
~isPartOf:"Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics"
~isPartOf:"International marketing review"
~isPartOf:"Marketing and multicultural diversity"
~person:"Cordes, Christian"
~person:"Gorton, Matthew"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Mooij, Marieke K. de"
~person:"Pelsmacker, Patrick de"
~person:"Verhoef, Peter C."
~subject:"Electric car adoption"
~subject:"Konsumentenverhalten"
~subject:"Marktsegmentierung"
~subject:"Mode"
~subject:"Viral marketing"
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Electric car adoption
Konsumentenverhalten
Marktsegmentierung
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Viral marketing
Consumer behaviour
8
International marketing
4
Internationales Marketing
4
Cultural identity
3
Kulturelle Identität
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Nationalkultur
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Cordes, Christian
Gorton, Matthew
Laroche, Michel
Loureiro, Sandra Maria Correia
Mooij, Marieke K. de
Pelsmacker, Patrick de
Verhoef, Peter C.
Hoffmann, Stefan
4
Christodoulides, George
3
He, Jiaxun
3
Li, Tongzhe
3
Magnusson, Peter
3
Mai, Robert
3
Messer, Kent D.
3
Agovino, Massimiliano
2
Aiking, Harry
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Asche, Frank
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Balderjahn, Ingo
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Barbarossa, Camilla
2
Binder, Martin
2
Blankenberg, Ann-Kathrin
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Boer, Johannes de
2
Bronnmann, Julia
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Brooks, Jeremy S.
2
Caputo, Vincenzina
2
Castiglione, Concetta
2
Cleveland, Mark
2
Diallo, Mbaye Fall
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Ge, Jiaye
2
Guzman, Francisco
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Han, C. M.
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Kecinski, Maik
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Koo, Yoonmo
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Lasarov, Wassili
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Mazzocchi, Mario
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Michaelidou, Nina
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Moon, Byeong-joon
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Moons, Ingrid
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Nayga, Rodolfo M.
2
Ricci, Elena Claire
2
Stranieri, Stefanella
2
Takahashi, Ryo
2
Tocco, Barbara
2
Wang, Cheng Lu
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
International marketing review
Marketing and multicultural diversity
Journal of business research : JBR
18
Journal of retailing and consumer services
11
Journal of promotion management : innovations in planning and applied research
7
International journal of advertising : the quarterly review of marketing communications
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
Journal of retailing
4
Journal of business ethics : JOBE
3
Journal of marketing
3
Journal of marketing communications
3
Journal of the Academy of Marketing Science
3
European Sport management quarterly : ESMQ
2
International journal of consumer studies
2
International journal of hospitality management
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
International journal of retail & distribution management
2
Journal of interactive marketing
2
Journal of promotion management : JPM
2
Marketing letters : a journal of research in marketing
2
The journal of product & brand management
2
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
1
Baltic journal of management
1
Electronic commerce research
1
Food policy : economics planning and politics of food and agriculture
1
Handbook of research on applied data science and artificial intelligence in business and industry ; Volume 1
1
International business review : the official journal of the European International Business Academy
1
International journal of advertising : the review of marketing communications
1
International journal of contemporary hospitality management
1
International journal of internet marketing and advertising : IJIMA
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
International journal of retail and distribution management
1
International journal of wine business research : IJWBR
1
Journal of communication management
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of hospitality marketing & management
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of travel and tourism marketing
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Journal of vacation marketing
1
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ECONIS (ZBW)
8
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date (oldest first)
1
Comparing dimensions of national culture for secondary analysis of consumer behavior data of different countries
Mooij, Marieke K. de
- In:
International marketing review
34
(
2017
)
3
,
pp. 444-456
Persistent link: https://www.econbiz.de/10011709279
Saved in:
2
Personal values, green self-identity and electric car adoption
Barbarossa, Camilla
;
Pelsmacker, Patrick de
;
Moons, Ingrid
- In:
Ecological economics : the transdisciplinary journal of …
140
(
2017
),
pp. 190-200
Persistent link: https://www.econbiz.de/10011796070
Saved in:
3
Which cues cause consumers to perceive brands as more global? : a conjoint analysis
De Meulenaer, Sarah
;
Dens, Nathalie
;
Pelsmacker, Patrick de
- In:
International marketing review
32
(
2015
)
6
,
pp. 606-626
Persistent link: https://www.econbiz.de/10011517527
Saved in:
4
Cross-cultural research in international marketing : clearing up some of the confusion
Mooij, Marieke K. de
- In:
International marketing review
32
(
2015
)
6
,
pp. 646-662
Persistent link: https://www.econbiz.de/10011517557
Saved in:
5
Consumers' willingness to pay for an animal welfare food label
Gorton, Matthew
;
Yeh, Ching-Hua
;
Chatzopoulou, Elena
; …
- In:
Ecological economics : the transdisciplinary journal of …
209
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014424293
Saved in:
6
The determinants of the adoption intention of eco-friendly functional food in different market segments
Moons, Ingrid
;
Barbarossa, Camilla
;
Pelsmacker, Patrick de
- In:
Ecological economics : the transdisciplinary journal of …
151
(
2018
),
pp. 151-161
Persistent link: https://www.econbiz.de/10011991646
Saved in:
7
What determines consumers' use of eco-labels? : taking a close look at label trust
Gorton, Matthew
;
Tocco, Barbara
;
Yeh, Ching-Hua
; …
- In:
Ecological economics : the transdisciplinary journal of …
189
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013194206
Saved in:
8
Global consumer culture and national identity as drivers of materialism : an international study of convergence and divergence
Cleveland, Mark
;
Papadopoulos, Nicolas G.
;
Laroche, Michel
- In:
International marketing review
39
(
2022
)
2
,
pp. 207-241
Persistent link: https://www.econbiz.de/10013396173
Saved in:
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