Similar Search Results

Designing satisfying service encounters : website versus store touchpoints

Bolton, Ruth N.; Gustafsson, Anders; Tarasi, Crina O.; … - In: Journal of the Academy of Marketing Science 50 (2022) 1, pp. 85-107

Persistent link: https://www.econbiz.de/10012819742

Service research priorities : managing and delivering service in turbulent times

Ostrom, Amy L.; Field, Joy M.; Fotheringham, Darima; … - In: Journal of service research 24 (2021) 3, pp. 329-353

Persistent link: https://www.econbiz.de/10012592938

Service encounters, experiences and the customer journey : defining the field and a call to expand our lens

Voorhees, Clay M.; Fombelle, Paul W.; Gregoire, Yany; … - In: Journal of business research : JBR 79 (2017), pp. 269-280

Persistent link: https://www.econbiz.de/10011745316

Aktuelle Forschungsfragen im Dienstleistungsmarketing

Stauss, Bernd (contributor) - 2009

Service-to-Business Markets — Foundations and First Empirical Results -- “What sounds beautiful is good?” How employee vocal … attractiveness affects customer’s evaluation of the voice-to-voice service encounter -- Innovationen durch BPO-Dienstleister im …

Persistent link: https://www.econbiz.de/10014014711

Conducting service research that matters

Gustafsson, Anders; Aksoy, Lerzan; Brady, Michael K.; … - In: The journal of services marketing 29 (2015) 6/7, pp. 425-429

Persistent link: https://www.econbiz.de/10011418248

Managing a global retail brand in different markets : meta-analyses of customer responses to service encounters

Bolton, Ruth N.; Gustafsson, Anders; Tarasi, Crina O.; … - In: Journal of retailing 98 (2022) 2, pp. 294-314

Persistent link: https://www.econbiz.de/10013364286

Serviceorientierung im Unternehmen : Forum Dienstleistungsmanagement

Bruhn, Manfred - 2010

Unternehmensebenen -- Interne Serviceorientierung zur Schaffung von Wert für den internen Kunden -- Entrepreneurial Service Management … Dienstleistungen – Managementherausforderungen zwischen interner und externer Kundenorientierung -- Moderierende Effekte der … Ergebnisfairness auf den Service-Encounter -- Impact of Front-line Employee Performance on Brand Perception – a Case from AUDI AG …

Persistent link: https://www.econbiz.de/10014424897

The effect of customer information during new product development on profits from goods and services

Witell, Lars; Gustafsson, Anders; D. Johnson, Michael - In: European Journal of Marketing 48 (2014) 9/10, pp. 1709-1730

both manufacturing and service firms by combining survey data with objective financial data. …

Persistent link: https://www.econbiz.de/10014723665

Service research priorities : designing sustainable service ecosystems

Field, Joy M.; Fotheringham, Darima; Subramony, Mahesh; … - In: Journal of service research 24 (2021) 4, pp. 462-479

Persistent link: https://www.econbiz.de/10012662579

Fostering a trans-disciplinary perspectives of service ecosystems

Lusch, Robert F.; Vargo, Stephen L.; Gustafsson, Anders - In: Journal of business research : JBR 69 (2016) 8, pp. 2957-2963

Persistent link: https://www.econbiz.de/10011507855