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~accessRights:"restricted"
~subject:"Fernsehprogramm"
~subject:"Großbritannien"
~subject:"Sports"
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Fernsehprogramm
Großbritannien
Sports
Television
308
Fernsehen
156
television
57
Advertising
48
Consumer behaviour
38
Television programme
38
Fernsehwerbung
32
Television advertising
32
Internet
28
United Kingdom
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Romaniuk, Jenni
3
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2
Etayo, Cristina
2
Evens, Tom
2
Gee, Sarah
2
Jackson, Steve J.
2
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2
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2
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2
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2
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1
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1
Bakshi, Madhupa
1
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1
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1
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1
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1
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1
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Arts and the market
3
European journal of marketing : EJM
2
International journal of sport finance
2
JMM : the international journal on media management
2
Journal of media business studies
2
Accounting history : journal of the Accounting History Special Interest Group of the Accounting Association of Australia and New Zealand
1
Advances in media, entertainment, and the arts (AMEA) book series
1
American economic journal : a journal of the American Economic Association
1
Applied economics letters
1
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Atlantic economic journal : AEJ
1
BestMasters
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Business history review
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De Gruyter handbook of media economics
1
Discussion paper / Centre for Economic Policy Research
1
Economic research
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Economics letters
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European Sport management quarterly : ESMQ
1
European journal of international management : EJIM
1
European journal of operational research : EJOR
1
Innovativer Einsatz digitaler Medien im Marketing : Analysen, Strategien, Erfolgsfaktoren, Fallbeispiele
1
International Journal of Sports Marketing and Sponsorship
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of consumer studies
1
International journal of networking and virtual organisations : IJNVO
1
International journal of sports marketing & sponsorship
1
Journal of behavioral and experimental economics
1
Journal of business ethics : JOBE
1
Journal of economic behavior & organization : JEBO
1
Journal of health economics
1
Journal of institutional economics
1
Journal of marketing communications
1
Journal of sport management : the official journal of the North American Society of Sport Management
1
Journal of sports economics
1
Journal of travel and tourism marketing
1
Journal of world trade : law, economic policy, public policy
1
Marketing intelligence & planning
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
New global studies
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ECONIS (ZBW)
57
Other ZBW resources
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1
An exploration of shared services agreements within US local
television
markets
Hull, Kevin
;
Coffey, Amy Jo
- In:
Journal of media business studies
12
(
2015
)
1/2
,
pp. 138-151
Persistent link: https://www.econbiz.de/10011519113
Saved in:
2
Advertisers and American broadcasting : from institutional sponsorship to the creative revolution
Meyers, Cynthia B.
- In:
Business history review
95
(
2021
)
3
,
pp. 447-481
Persistent link: https://www.econbiz.de/10012705106
Saved in:
3
Game outcome uncertainty in the English Premier League : do German fans care?
Schreyer, Dominik
;
Schmidt, Sascha Leonard
;
Torgler, Benno
- In:
Journal of sports economics
19
(
2018
)
5
,
pp. 625-644
Persistent link: https://www.econbiz.de/10011880047
Saved in:
4
Gender and
television
viewership of professional football
Tainsky, Scott
;
Xu, Jie
- In:
International journal of sport finance
14
(
2019
)
2
,
pp. 71-83
Persistent link: https://www.econbiz.de/10012155494
Saved in:
5
Super Bowl ads
Hartmann, Wesley R.
;
Klapper, Daniel
- In:
Marketing science : the marketing journal of the …
37
(
2018
)
1
,
pp. 78-96
Persistent link: https://www.econbiz.de/10011818457
Saved in:
6
Pula students'
television
competencies
Vukić, Tijana
;
Nefat, Kristina
;
Peranić, Zvonimir
- In:
Economic research
34
(
2021
)
1,1
,
pp. 90-108
Persistent link: https://www.econbiz.de/10013341425
Saved in:
7
Exclusive quality : why exclusive distribution may benefit the TV viewers
Stennek, Johan
-
2007
Persistent link: https://www.econbiz.de/10003431731
Saved in:
8
Betting lines and college football
television
ratings
Salaga, Steven
;
Tainsky, Scott
- In:
Economics letters
132
(
2015
),
pp. 112-116
Persistent link: https://www.econbiz.de/10011431429
Saved in:
9
"Show us your moves" : trade rituals of
television
marketing
Grainge, Paul
;
Johnson, Catherine
- In:
Arts and the market
5
(
2015
)
2
,
pp. 126-138
Persistent link: https://www.econbiz.de/10011439888
Saved in:
10
Designing to engage a
television
audience : how are different media used in TV ident creation?
Macdonald, Iain
- In:
Arts and the market
5
(
2015
)
2
,
pp. 139-153
Persistent link: https://www.econbiz.de/10011439892
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