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This paper describes a Bayesian model-discrimination procedure which determines for each consumer the stochastic model of brand choice which is best supported by his purchasing behavior. The Bayesian technique is illustrated by means of two Markov models and two Bernoulli models. We first...
Persistent link: https://www.econbiz.de/10009218109
In this paper, the authors examine the economic and policy implications of the National Football League (NFL) 'blackout rule,' a league rule that prohibits local television broadcast of games that are not sold out at least 72 hours prior to game time. The foundation for understanding and...
Persistent link: https://www.econbiz.de/10005475462
The following sections are included:IntroductionBirthDeathResurrection?AcknowledgmentsReferences
Persistent link: https://www.econbiz.de/10011206353
As a measure of the component of electoral change resulting from candidate selection variables, the foregoing regression analysis suggested that about 3% of all voters in the districts considered change their votes as a consequence of candidate selection policies. In competitive elections, these...
Persistent link: https://www.econbiz.de/10010864539
Persistent link: https://www.econbiz.de/10010867899
Consumer choice is influenced in a direct and meaningful way by the actions taken by others. These “actions” range from face-to-face recommendations from a friend to the passive observation of what a stranger is wearing. We refer to the set of such contexts as “social interactions” (SI)....
Persistent link: https://www.econbiz.de/10005716558
Persistent link: https://www.econbiz.de/10005465922
This paper describes a simulation model of capital budgeting under uncertainty. It analyzes the effects of two types of uncertainty which influence the cash flows of the potential investment projects. Techniques of simulation and stochastic linear programming (using Weingartner's Basic Horizon...
Persistent link: https://www.econbiz.de/10009197054
Several versions of a mathematical programming model which determines attribute weights for each consumer are empirically eavluated using data on dry cereals and automobiles. The model is found to be a good predictor of consumer preferences, particularly for dry cereals. Managerial implications...
Persistent link: https://www.econbiz.de/10009204379
No abstract available.
Persistent link: https://www.econbiz.de/10008787618