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European Journal of Marketing
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ECONIS (ZBW)
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RePEc
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USB Cologne (EcoSocSci)
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1
User-generated content? Get serious! : understanding the interactions between organisations and customers on social media
Moser, Christine
;
Eijkeren, Anouk van
- In:
International journal of business environment : IJBE
8
(
2016
)
3
,
pp. 284-306
Persistent link: https://www.econbiz.de/10012144802
Saved in:
2
Cutting-edge research in social media and interactive marketing : a review and research agenda
Peltier, James
;
Dahl, Andrew J
;
Drury, Lauren
;
Khan, Tracy
- In:
Journal of research in interactive marketing : …
18
(
2024
)
5
,
pp. 900-944
Persistent link: https://www.econbiz.de/10015062986
Saved in:
3
Spillover effects of financial incentives on non-incentivized user engagement : evidence from an online knowledge exchange platform
Kuang, Lini
;
Huang, Ni
;
Hong, Yili
;
Yan, Zhijun
- In:
Journal of management information systems : JMIS
36
(
2019
)
1
,
pp. 289-320
Persistent link: https://www.econbiz.de/10012198577
Saved in:
4
Can users embed their user experience in user-generated images? : evidence from JD.com
Zhao, Lu
;
Zhang, Mingli
;
Tu, Jianbo
;
Li, Jiagling
; …
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014364633
Saved in:
5
Content creators' participation in the creator economy : examining the effect of creators' content sharing frequency on user engagement behavior on digital platforms
Tafesse, Wondwesen
;
Dayan, Mumin
- In:
Journal of retailing and consumer services
73
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014303336
Saved in:
6
Customer engagement with digitalized interactive platforms in retailing
Roy, Sanjit
;
Gaganpreet Singh
;
Sadeque, Saalem
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014303995
Saved in:
7
The role of recommender systems in fostering consumers' long-term platform engagement
Maslowska, Ewa
;
Malthouse, Edward C.
;
Hollebeek, Linda D.
- In:
Journal of service management
33
(
2022
)
4/5
,
pp. 721-732
Persistent link: https://www.econbiz.de/10013325753
Saved in:
8
Effects of relational embeddedness on users' intention to participate in value co-creation of social e-commerce platforms
Xiao, Liang
;
Wang, Jiawei
;
Wei, Xinyu
- In:
Journal of research in interactive marketing : …
18
(
2024
)
3
,
pp. 410-429
Persistent link: https://www.econbiz.de/10015062120
Saved in:
9
The impacts of user experience on user loyalty based on O2O innovation platform
Pei, Yilei
;
Xue, Wanxin
;
Yang, Yong
;
Li, Dandan
;
Li, Yi
- In:
Journal of electronic commerce in organizations : the …
17
(
2019
)
2
,
pp. 79-87
Persistent link: https://www.econbiz.de/10012036061
Saved in:
10
Transformative value co-creation with older customers in e-services : exploring the influence of customer participation on appreciation of digital affordances and well-being
Zhang, Yu
;
Su, Jiafu
;
Guo, Honggui
;
Lee, Jeoung Yul
; …
- In:
Journal of retailing and consumer services
67
(
2022
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013364473
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