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The impact of competition and cooperation on the performance of a retail agglomeration and its stores

Teller, Christoph; Alexander, Andrew; Floh, Arne - In: Industrial marketing management : the international … 52 (2016), pp. 6-17

Persistent link: https://www.econbiz.de/10011447480

Support for corporate social responsibility among generation Y consumers in advanced versus emerging markets

Luger, Michaela; Hofer, Katharina; Floh, Arne - In: International business review : the official journal of … 31 (2022) 2, pp. 1-12

Persistent link: https://www.econbiz.de/10013206768

Service quality in social media communication of NPOs : the moderating effect of channel choice

Gartner, Johannes; Fink, Matthias; Floh, Arne; Eggers, … - In: Journal of business research : JBR 137 (2021), pp. 579-587

Persistent link: https://www.econbiz.de/10012665737

Effective entrepreneurial marketing on Facebook : a longitudinal study

Fink, Matthias; Koller, Monika; Gartner, Johannes; … - In: Journal of business research : JBR 113 (2020), pp. 149-157

Persistent link: https://www.econbiz.de/10012230455

Adaptive resilience and the competition between retail and service agglomeration formats : an international perspective

Teller, Christoph; Wood, Steve; Floh, Arne - In: Journal of marketing management : MM 32 (2016) 17/18, pp. 1537-1561

Persistent link: https://www.econbiz.de/10011608016

Testing retail marketing-mix effects on patronage : a meta-analysis

Blut, Markus; Teller, Christoph; Floh, Arne - In: Journal of retailing 94 (2018) 2, pp. 113-135

Persistent link: https://www.econbiz.de/10011881392

Customer segmentation using unobserved heterogeneity in the perceived-value–loyalty–intentions link

Floh, Arne; Zauner, Alexander; Koller, Monika; Rusch, Thomas - In: Journal of Business Research 67 (2014) 5, pp. 974-982

Multiple facets of perceived value perceptions drive loyalty intentions. However, this value–loyalty link is not uniform for all customers. In fact, the present study identifies three different segments that are internally consistent and stable across different service industries, using two...

Persistent link: https://www.econbiz.de/10011049933