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This paper tries to contribute to the emerging research stream on technology creation in China. We investigated whether technology strategies, expressed in terms of different technological innovation capabilities (TICs) have impact on competitive performance of the firms. The research is based...
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Purpose – The purpose of this paper is to discuss the development of high‐tech industry and the dynamics of technological learning, innovation, entrepreneurship in China through the telecom‐equipment industry. Design/methodology/approach – The paper derives a number of research...
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Purpose: Despite the growing research regarding consumer luxury value perception and their influence on luxury consumption behavior in different cultural contexts, there is little research investigating the cultural variation toward luxury within different generations in a given society. The...
Persistent link: https://www.econbiz.de/10012072579
Purpose: This study examines the impact of narcissism on young luxury consumers' preferences for quiet versus loud luxury products in China and the United States. As young consumers are increasingly becoming the bedrock of global luxury growth, it is imperative for marketing researchers and...
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