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Purpose – The purpose of this paper is to better understand the relationship between web site design characteristics and revisit intention by examining the roles of satisfaction and consumer motives, thus providing managers with strategies that they can adopt to secure revisiting consumers at...
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Many companies are now targeting the sizeable segment of consumers in Bottom-of-the-pyramid (BoP) markets with new products to specifically address their needs. As mainstream consumers become aware of these initiatives, their views on what products may be construed as appropriate for BoP...
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The decision to engage in music piracy may be preceded by consumer consideration of a range of issues. The determinants of such piracy as embedded in a large matrix of acquisition-mode decision factors relevant to exchange theory, including economic, legal, ethical, network and consumer behavior...
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Purpose: The purpose of this paper is to provide an interdisciplinary framework bridging service design and social entrepreneurship with transformative service research (TSR) to create greater synergetic effects to advance wellbeing and drive social impact. Design/methodology/approach: This...
Persistent link: https://www.econbiz.de/10012187459
Purpose: Service providers can potentially play a critical role in responding to the global refugee crisis. However, recent evidence suggests that local service employees’ negative and inappropriate behavior is hindering efforts to alleviate the problems faced by refugees. As a response to...
Persistent link: https://www.econbiz.de/10012187609