//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~accessRights:"restricted"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Improving the effectiveness an...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
32,516
Konsumentenverhalten
29,525
Corporate social responsibility
14,515
Corporate Social Responsibility
12,948
Relationship marketing
4,817
Beziehungsmarketing
4,771
Brand management
4,329
Markenführung
4,281
Brand image
3,732
Markenimage
3,669
Customer satisfaction
3,225
Sustainable development
3,180
Nachhaltige Entwicklung
3,065
Kundenzufriedenheit
3,052
Social Web
2,998
Social web
2,998
Online retailing
2,775
Online-Handel
2,773
Internet marketing
2,710
Online-Marketing
2,707
Sustainability
2,566
Service quality
2,443
Dienstleistungsqualität
2,392
Nachhaltigkeit
2,331
Brand
2,198
Markenartikel
2,157
Theory
2,144
Theorie
2,138
Business ethics
2,028
Retail trade
2,006
Einzelhandel
1,974
Unternehmensethik
1,956
Emotion
1,857
Werbewirkung
1,792
Advertising effects
1,789
Viral marketing
1,701
Virales Marketing
1,701
China
1,673
Electronic Commerce
1,658
E-commerce
1,640
more ...
less ...
Online availability
All
Undetermined
Free
28,341
Type of publication
All
Article
42,915
Book / Working Paper
4,110
Journal
30
Type of publication (narrower categories)
All
Article in journal
34,773
Aufsatz in Zeitschrift
34,773
research-article
3,235
Aufsatz im Buch
2,612
Book section
2,612
Graue Literatur
761
Non-commercial literature
761
Arbeitspapier
750
Working Paper
750
Aufsatzsammlung
677
Conference paper
405
Konferenzbeitrag
405
Hochschulschrift
346
conceptual-paper
272
Collection of articles of several authors
250
Sammelwerk
250
review-article
243
case-report
152
review
151
Case study
101
Fallstudie
101
Konferenzschrift
99
viewpoint
96
Thesis
84
non-article
38
Lehrbuch
33
Handbook
23
Handbuch
23
Amtsdruckschrift
14
Government document
14
Interview
14
Systematic review
13
Übersichtsarbeit
13
Textbook
12
technical-paper
12
Conference proceedings
8
Fallstudiensammlung
7
Festschrift
7
Bibliografie
5
Ratgeber
5
more ...
less ...
Language
All
English
44,914
German
1,100
Undetermined
1,017
Spanish
18
French
4
Polish
3
Russian
3
Italian
2
more ...
less ...
Author
All
Han, Heesup
97
Mattila, Anna S.
78
Septianto, Felix
57
Phau, Ian
54
Dwivedi, Yogesh Kumar
53
Paul, Justin
53
Idowu, Samuel O.
52
Schmidpeter, René
51
Loureiro, Sandra Maria Correia
48
Crowther, David
44
Thaichon, Park
43
Kim, Jungkeun
42
Hollebeek, Linda D.
41
Rana, Nripendra P.
41
Vrontis, Demetris
41
Belk, Russell W.
40
Kim, Seongseop
37
Ko, Eunju
37
Lusk, Jayson L.
34
Nayga, Rodolfo M.
34
Rahman, Zillur
34
Khare, Arpita
33
Uyar, Ali
32
Wu, Luorong
32
Japutra, Arnold
31
Laroche, Michel
31
Balaji, M. S.
30
Grewal, Dhruv
30
Park, Jungkun
30
Ahn, Jiseon
29
Jebarajakirthy, Charles
29
Zhang, Lu
29
Bruwer, Johan
28
Karaman, Abdullah S.
28
Kumar, V.
28
Kuzey, Cemil
28
Law, Chun Hung Roberts
28
Lindgreen, Adam
28
Prashar, Sanjeev
28
Wong, IpKin Anthony
28
more ...
less ...
Institution
All
Springer Fachmedien Wiesbaden
176
OECD
103
National Bureau of Economic Research
101
Edward Elgar Publishing
55
Springer-Verlag GmbH
49
IGI Global
39
International Energy Agency
30
Springer International Publishing
28
Taylor and Francis
15
Taylor and Francis.
11
Organisation for Economic Co-operation and Development
10
Peter Lang GmbH
10
Springer Gabler <Firma>
9
NetLibrary, Inc
7
Nomos Verlagsgesellschaft
7
Technische Universität Braunschweig
7
C.E.P.R. Discussion Papers
6
Information Resources Management Association
5
Springer Malaysia Representative Office
5
De Gruyter Oldenbourg
4
Deutscher Dialogmarketing Verband
4
World Bank
4
World Bank Group
4
Dr. Rainer Hampp <Firma>
3
Helmut-Schmidt-Universität
3
World Scientific Publishing Co. Pte. Ltd.
3
Annual European Spirituality in Economics and Society Conference <2020, Urbino>
2
Center for Advanced Sustainable Management
2
City of London (England) / Corporation
2
Europäische Kommission / Generaldirektion Gesundheit und Verbraucherschutz
2
FAO
2
International Conference on Governance Fraud Ethics and Social Responsibility "Law and Accountable Business" <2018, New Delhi>
2
International Finance Corporation
2
Ludwig-Maximilians-Universität München
2
Mohr Siebeck GmbH & Co. KG
2
Paradoxien des Verbraucherverhaltens <Veranstaltung> <2017, Berlin>
2
SRH Fernhochschule
2
Sarajevo Islamic and Finance Conference <2018, Sarajevo>
2
Trade and Agriculture Directorate, Organisation de Coopération et de Développement Économiques (OCDE)
2
Universität Kassel
2
more ...
less ...
Published in...
All
Journal of business research : JBR
1,679
Journal of retailing and consumer services
1,550
International journal of hospitality management
628
Journal of business ethics : JOBE
623
SpringerLink / Bücher
611
Journal of Business Ethics
432
European Journal of Marketing
381
Journal of Consumer Marketing
370
Corporate social responsibility and environmental management
357
International journal of consumer studies
328
Technological forecasting & social change : an international journal
302
Finance research letters
300
Social Responsibility Journal
300
Asia Pacific journal of marketing and logistics
285
Springer eBook Collection
274
Tourism management : research, policies, practice
274
International Journal of Retail & Distribution Management
263
Psychology & marketing
258
Management science : journal of the Institute for Operations Research and the Management Sciences
250
Journal of business ethics : JBE
249
The journal of product & brand management
237
Journal of marketing communications
233
Journal of travel and tourism marketing
228
Journal of Islamic marketing
221
The journal of brand management : an international journal
214
International journal of contemporary hospitality management
213
International journal of advertising : the review of marketing communications
211
Journal of Product & Brand Management
204
Working paper / National Bureau of Economic Research, Inc.
197
Journal of international consumer marketing
195
Business strategy and the environment
192
Marketing intelligence & planning
189
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
188
Journal of retailing
187
Journal of hospitality marketing & management
181
Discussion papers / CEPR
179
Journal of promotion management : innovations in planning and applied research
178
Discussion paper / Centre for Economic Policy Research
175
Journal of the Academy of Marketing Science
171
Journal of marketing management : JMM ; journal of the Academy of Marketing
170
more ...
less ...
Source
All
ECONIS (ZBW)
41,802
Other ZBW resources
4,226
RePEc
1,016
USB Cologne (EcoSocSci)
7
BASE
2
OLC EcoSci
2
Showing
1
-
10
of
47,055
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Evaluating the effects of corporate social irresponsibility on brand hate and its behavioural outcomes
Roozbahani, Elaheh
;
Salehzadeh, Reza
;
Mirmehdi, Seyed Mehdi
- In:
International journal of business governance and ethics …
16
(
2022
)
2
,
pp. 158-175
Persistent link: https://www.econbiz.de/10013198346
Saved in:
2
Corporate social responsibility and consumer behaviour in the hospitality sector : its effects on the decision-making process
Sahelices-Pinto, César
;
Lanero-Carrizo, Ana
; …
- In:
World review of entrepreneurship, management and …
15
(
2019
)
1/2
,
pp. 132-150
Persistent link: https://www.econbiz.de/10012027574
Saved in:
3
An empirical study on consumer societalness and perception towards social responsibility activities of the corporation
Mandal, Kaushik
;
Banerjee, Sujata
;
Saha, Sharmistha
- In:
Paradigm : the journal of Institute of Management Technology
22
(
2018
)
1
,
pp. 46-64
Persistent link: https://www.econbiz.de/10012161078
Saved in:
4
The impact of corporate social responsibility activities on the consumer purchasing situation
Fagerstrøm, Asle
;
Stratton, Jeanine P.
;
Foxall, Gordon R.
- In:
Journal of organizational behavior management
35
(
2015
)
3/4
,
pp. 184-205
Persistent link: https://www.econbiz.de/10011415877
Saved in:
5
Containing cause-related marketing skepticism : a comparison across donation frame types
Vlachos, Pavlos A.
;
Koritos, Christos D.
;
Krepapa, Areti
; …
- In:
Corporate reputation review : an international journal
19
(
2016
)
1
,
pp. 4-21
Persistent link: https://www.econbiz.de/10011552367
Saved in:
6
Retailer corporate social responsibility is relevant to consumer behavior
Schramm-Klein, Hanna
;
Zentes, Joachim
;
Steinmann, Sascha
; …
- In:
Business & society
55
(
2016
)
4
,
pp. 550-575
Persistent link: https://www.econbiz.de/10011458654
Saved in:
7
Why leading consumer product companies develop proactive chemical management strategies
Scruggs, Caroline E.
;
Van Buren, Harry J.
- In:
Business & society
55
(
2016
)
5
,
pp. 635-675
Persistent link: https://www.econbiz.de/10011490813
Saved in:
8
Warm glow or extra charge? : the ambivalent effect of corporate social responsibility activities on customers’ perceived price fairness
Habel, Johannes
;
Schons, Laura Marie
;
Alavi, Sascha
; …
- In:
Journal of marketing
80
(
2016
)
1
,
pp. 84-105
Persistent link: https://www.econbiz.de/10011507459
Saved in:
9
Morality shifting : how consumer preferences influence moral judgments of corporate misconduct
Lewis, Robert
;
Anderson, Ronald
;
Pounders, Kathrynn
- In:
Journal of promotion management : JPM
22
(
2016
)
1
,
pp. 1-15
Persistent link: https://www.econbiz.de/10011522001
Saved in:
10
Carrotmob : a win-win-win approach to creating benefits for consumers, business and society at large
Hutter, Katharina
;
Hoffmann, Stefan
;
Mai, Robert
- In:
Business & society
55
(
2016
)
7
,
pp. 1059-1077
Persistent link: https://www.econbiz.de/10011560702
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->