//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~accessRights:"restricted"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Walk in someone else's shoes :...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
29,486
Konsumentenverhalten
29,480
Relationship marketing
4,679
Beziehungsmarketing
4,676
Brand management
4,153
Markenführung
4,145
Brand image
3,608
Markenimage
3,606
Customer satisfaction
3,022
Kundenzufriedenheit
3,016
Social Web
2,863
Social web
2,863
Online retailing
2,764
Online-Handel
2,763
Online-Marketing
2,661
Internet marketing
2,655
Service quality
2,369
Dienstleistungsqualität
2,367
Brand
2,166
Markenartikel
2,129
Einzelhandel
1,923
Retail trade
1,918
Theory
1,812
Theorie
1,808
Emotion
1,804
Werbewirkung
1,777
Advertising effects
1,775
Viral marketing
1,684
Virales Marketing
1,684
Electronic Commerce
1,619
E-commerce
1,608
Advertising
1,453
Werbung
1,427
Experiment
1,426
Confidence
1,265
Vertrauen
1,262
Preismanagement
1,069
Pricing strategy
1,069
Personality psychology
1,026
Persönlichkeitspsychologie
1,026
more ...
less ...
Online availability
All
Undetermined
Free
19,445
Type of publication
All
Article
27,924
Book / Working Paper
2,062
Journal
14
Type of publication (narrower categories)
All
Article in journal
26,272
Aufsatz in Zeitschrift
26,272
Aufsatz im Buch
1,085
Book section
1,085
Arbeitspapier
665
Working Paper
665
Graue Literatur
663
Non-commercial literature
663
Conference paper
274
Konferenzbeitrag
274
Aufsatzsammlung
202
Hochschulschrift
202
research-article
149
Collection of articles of several authors
71
Sammelwerk
71
Thesis
54
Konferenzschrift
46
review-article
22
Lehrbuch
17
Case study
14
Fallstudie
14
Amtsdruckschrift
11
Government document
11
Handbook
8
Handbuch
8
conceptual-paper
8
Systematic review
7
review
7
Übersichtsarbeit
7
Conference proceedings
5
Textbook
5
viewpoint
5
Festschrift
4
Bibliografie
3
Collection of articles written by one author
2
Mehrbändiges Werk
2
Multi-volume publication
2
Nachruf
2
Sammlung
2
Umfrage
2
more ...
less ...
Language
All
English
29,329
German
458
Undetermined
206
Italian
2
Russian
2
French
1
Polish
1
Spanish
1
more ...
less ...
Author
All
Han, Heesup
88
Mattila, Anna S.
68
Septianto, Felix
57
Paul, Justin
53
Dwivedi, Yogesh Kumar
50
Loureiro, Sandra Maria Correia
47
Hollebeek, Linda D.
41
Kim, Jungkeun
41
Thaichon, Park
41
Belk, Russell W.
38
Phau, Ian
37
Kim, Seongseop
36
Ko, Eunju
36
Rana, Nripendra P.
36
Lusk, Jayson L.
34
Nayga, Rodolfo M.
32
Wu, Luorong
32
Grewal, Dhruv
31
Japutra, Arnold
31
Ahn, Jiseon
29
Park, Jungkun
29
Prashar, Sanjeev
28
Vrontis, Demetris
28
Balaji, M. S.
27
Gázquez-Abad, Juan Carlos
27
Jang, Soocheong
27
Law, Chun Hung Roberts
27
Rahman, Zillur
27
Hanks, Lydia
26
Hwang, Jinsoo
26
Jebarajakirthy, Charles
26
Line, Nathaniel D.
26
Martínez-López, Francisco J.
26
Quach, Sara
26
So, Kevin Kam Fung
26
Zhang, Lu
26
Dhir, Amandeep
25
Filieri, Raffaele
25
Ko, Yong Jae
25
Kumar, V.
25
more ...
less ...
Institution
All
National Bureau of Economic Research
88
Springer Fachmedien Wiesbaden
74
OECD
41
International Energy Agency
30
IGI Global
28
Edward Elgar Publishing
21
Nomos Verlagsgesellschaft
6
Organisation for Economic Co-operation and Development
6
Peter Lang GmbH
5
Springer International Publishing
5
C.E.P.R. Discussion Papers
4
Deutscher Dialogmarketing Verband
4
NetLibrary, Inc
4
Springer Gabler <Firma>
4
Taylor and Francis.
4
Technische Universität Braunschweig
4
Taylor and Francis
3
Berkeley Electronic Press
2
City of London (England) / Corporation
2
Europäische Kommission / Generaldirektion Gesundheit und Verbraucherschutz
2
Information Resources Management Association
2
International Finance Corporation
2
Paradoxien des Verbraucherverhaltens <Veranstaltung> <2017, Berlin>
2
Springer-Verlag GmbH
2
World Bank
2
World Bank Group
2
World Tourism Organization
2
Accenture GmbH <Kronberg im Taunus>
1
Association for Consumer Research
1
Association for Consumer Research (U.S.)
1
COVID-19-Consumer Law Research Group
1
Cash in East Asia <Veranstaltung> <2016, Ludwigshafen am Rhein>
1
City of London Gas Consumers' General Committee
1
Consumer Culture Theory Conference <13., 2018, Odense>
1
Consumers' Association
1
Digital Marketing & eCommerce Conference <3., 2022, Barcelona>
1
Digital Marketing & eCommerce Conference <4., 2023, Barcelona>
1
EBS Universität für Wirtschaft und Recht
1
England and Wales / Parliament
1
Eurasia Business and Economics Society / Conference <21., 2017, Rom>
1
more ...
less ...
Published in...
All
Journal of retailing and consumer services
1,534
Journal of business research : JBR
1,455
International journal of hospitality management
575
International journal of consumer studies
323
Asia Pacific journal of marketing and logistics
280
SpringerLink / Bücher
280
Psychology & marketing
259
Tourism management : research, policies, practice
245
The journal of product & brand management
230
Technological forecasting & social change : an international journal
223
Journal of marketing communications
221
Management science : journal of the Institute for Operations Research and the Management Sciences
220
Journal of travel and tourism marketing
219
Journal of Islamic marketing
217
The journal of brand management : an international journal
200
International journal of advertising : the review of marketing communications
197
Journal of international consumer marketing
195
International journal of contemporary hospitality management
193
Working paper / National Bureau of Economic Research, Inc.
191
Journal of retailing
185
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
182
Marketing intelligence & planning
181
Journal of hospitality marketing & management
172
Discussion paper / Centre for Economic Policy Research
167
Journal of promotion management : innovations in planning and applied research
167
Journal of marketing management : JMM ; journal of the Academy of Marketing
161
Journal of the Academy of Marketing Science
160
The international review of retail, distribution and consumer research
158
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
156
Journal of strategic marketing
152
Discussion papers / CEPR
146
Food policy : economics planning and politics of food and agriculture
143
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
143
The journal of services marketing
142
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
141
Marketing letters : a journal of research in marketing
141
European journal of marketing
139
Journal of marketing
139
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
137
Journal of internet commerce
132
more ...
less ...
Source
All
ECONIS (ZBW)
29,588
RePEc
206
Other ZBW resources
206
Showing
1
-
10
of
30,000
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Groups and socially responsible production : an experiment with farmers
Vecchi, Martina
- In:
Journal of economic behavior & organization : JEBO
196
(
2022
),
pp. 372-392
Persistent link: https://www.econbiz.de/10013382319
Saved in:
2
Joint vs. Individual performance in a dynamic choice problem
Miller, Logan
;
Rholes, Ryan
- In:
Journal of economic behavior & organization : JEBO
212
(
2023
),
pp. 897-934
Persistent link: https://www.econbiz.de/10014474575
Saved in:
3
Does messaging matter? : investigating the influence of media headlines on perceptions and attitudes of the in-group and out-group
Havard, Cody T.
;
Ferrucci, Patrick
;
Ryan, Timothy D.
- In:
Journal of marketing communications
27
(
2021
)
1
,
pp. 20-30
Persistent link: https://www.econbiz.de/10012424755
Saved in:
4
Measuring consumer brand perception for green apparel brands
Dixit, Jasmine S.
;
Alavi, Shirin
;
Ahuja, Vandana
- In:
International journal of e-business research : an …
16
(
2020
)
1
,
pp. 28-46
Persistent link: https://www.econbiz.de/10012212747
Saved in:
5
Rivalries and sponsor affiliation : examining the effects of social identity and argument strength on responses to sponsorship-related advertising messages
Bee, Colleen
;
Dalakas, Vassilis
- In:
Journal of marketing communications
21
(
2015
)
6
,
pp. 408-424
Persistent link: https://www.econbiz.de/10011518848
Saved in:
6
Schadenfreude,
rivalry
antecedents, and the role of perceived sincerity in sponsorship of sport rivalries
Tyler, B. David
;
Cobbs, Joe
;
Nichols, Bridget Satinover
; …
- In:
Journal of business research : JBR
124
(
2021
),
pp. 708-719
Persistent link: https://www.econbiz.de/10012494005
Saved in:
7
Keeping up with the Joneses : industry
rivalry
, commitment to frames and sensemaking failures
Pazzaglia, Federica
;
Farrell, Maeve
;
Sonpar, Karan
; …
- In:
Human relations
71
(
2018
)
3
,
pp. 427-455
Persistent link: https://www.econbiz.de/10011895091
Saved in:
8
Sport scandal and fan response : the importance of ambi-fans
Sun, Wanting
;
Chien, P. Monica
;
Weeks, Clinton S.
- In:
European Sport management quarterly : ESMQ
23
(
2023
)
3
,
pp. 700-721
Persistent link: https://www.econbiz.de/10014283294
Saved in:
9
Can halal be sustainable? : study on Malaysian consumers’ perspective
Golnaz Rezai
;
Zainalabidin Mohamed
;
Mad Nasir Shamsudin
- In:
Journal of food products marketing
21
(
2015
)
6
,
pp. 654-666
Persistent link: https://www.econbiz.de/10011432366
Saved in:
10
The reciprocal effects of country-of-origin on product evaluation : an empirical examination of four countries
Katsumata, Sotaro
;
Song, Junyi
- In:
Asia Pacific journal of marketing and logistics
28
(
2016
)
1
,
pp. 92-106
Persistent link: https://www.econbiz.de/10011529285
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->