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Persistent link: https://www.econbiz.de/10011575244
Purpose – The purpose of this paper is to determine whether the degree of involvement with shopping for clothing affects the frequency with which GenY consumers seek the opinions of others when making clothing purchases for themselves; the non‐personal sources that influence the frequency of...
Persistent link: https://www.econbiz.de/10014868096
Purpose – Promotional media and gender have been shown to influence purchase and shopping channel choice. The purpose of this paper is to better understand the role of media influence, fashion consciousness, and fashion leadership on shopping channel choice in regard to gender....
Persistent link: https://www.econbiz.de/10014868668
Purpose – Shopping is a popular tourist activity. While a person might not travel for the purpose of shopping, many tourists shop while traveling. This study aims to examine travel motivation as a predictor of the importance assigned to desired shopping center attributes for three different...
Persistent link: https://www.econbiz.de/10014768339
Purpose – The purpose of this study is to determine whether clothing benefits sought (CBS) affected fit preferences, satisfaction with the fit of ready‐to‐wear, label style preferences, and shopping behaviors of US women. Design/methodology/approach – Written questionnaires were...
Persistent link: https://www.econbiz.de/10014868087
Persistent link: https://www.econbiz.de/10011942690
The USA is culturally and ethnically diverse and becoming more so. This diversity is reflected in the variety of cuisines available both in stores and in restaurants. Trends show a movement towards trying out new and exotic foods, increasing interest in vegetarian items, as well as a growing use...
Persistent link: https://www.econbiz.de/10014762632
Outlines a step‐by‐step procedure to evaluate both the costs and the benefits of any training proposal. The evaluation permits owners and managers to make informed decisions about appropriate training methods. The operator is often forced to choose between informal on‐the‐job training...
Persistent link: https://www.econbiz.de/10014763311
If one traces the changes in India's economic policies over the last five decades, they bear the imprint of changing geopolitical dynamics. While India's policy makers often couch their agendas in ideological terms, in reality the economy has been steered by the ruling elite to their economic...
Persistent link: https://www.econbiz.de/10014702841
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