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ECONIS (ZBW)
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The marketing glossary : key terms, concepts, and applications in marketing management, advertising, sales promotion, public relations, direct marketing, market research, sales
Clemente, Mark N.
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1992
Persistent link: https://www.econbiz.de/10000861166
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Customer message management : increasing marketing's impact on selling
Riesterer, Tim
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Emo, Diane
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2006
Persistent link: https://www.econbiz.de/10003323121
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According to Kotler : the world's foremost authority on marketing answers your questions
Kotler, Philip
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2005
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1. ed
Persistent link: https://www.econbiz.de/10002550502
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Creating and dominating new markets
Meyer, Peter
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2002
Persistent link: https://www.econbiz.de/10001664481
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