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Minorities and marketing : research challenges
Andreasen, Alan R. (contributor);  … - 1977
Persistent link: https://www.econbiz.de/10000548134
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Marketing and the new science of planning
King, Robert L. (contributor) - 1968
Persistent link: https://www.econbiz.de/10000674896
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Moving a head with attitude research : [proceedings of the 7th annual conference held at Hilton Head Island, S.C., in February 1976]]
Wind, Yoram (contributor);  … - 1977
Persistent link: https://www.econbiz.de/10001420075
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Attitude research on the rocks
Adler, Lee (contributor); Crepsi, Irving (contributor) - 1968
Persistent link: https://www.econbiz.de/10003076531
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The effect of information on consumer and market behavior
Mitchell, Andrew A. (ed.) - 1978
Persistent link: https://www.econbiz.de/10013541308
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Motivation and market behavior
Ferber, Robert (contributor); Wales, Hug G. (contributor) - 1958
Persistent link: https://www.econbiz.de/10000674642
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Readings in survey research
Ferber, Robert (ed.) - 1978
Persistent link: https://www.econbiz.de/10000541672
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Multivariate methods for market and survey research
Sheth, Jagdish N. (contributor) - 1977
Persistent link: https://www.econbiz.de/10000329793
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Journal of marketing
American Marketing Association - Thousand Oaks, CA : Sage Publishing; früher: Chicago, Ill.; … - 1.1936/37 -
Persistent link: https://www.econbiz.de/10000356867