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Marketing management
58
Marketingmanagement
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Marketing
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Consumer behaviour
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Marketing theory
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15
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03.12.1989
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58
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Brown, Tom
2
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
Hennig-Thurau, Thorsten
1
Hofacker, Charles F.
1
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1
Hunter, Gary K.
1
Im, Subin
1
Inman, Jeffrey
1
Kamakura, Wagner A.
1
Kamins, Michael A.
1
Kerin, Roger A.
1
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1
Krishnan, Ram
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American Marketing Association
National Bureau of Economic Research
183
Springer Fachmedien Wiesbaden
123
IGI Global
75
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
57
OECD
44
C.E.P.R. Discussion Papers
37
Europäische Kommission
30
EconWPA
29
International Monetary Fund (IMF)
28
Verlag Dr. Kovač
24
Books on Demand GmbH <Norderstedt>
23
Inter-American Development Bank
20
UNIDO
19
European Society for Opinion and Marketing Research
17
RWTH Aachen
17
Institut für Demoskopie Allensbach
16
Verlag Franz Vahlen
16
Fördergesellschaft Marketing an der Universität Augsburg
15
Institut für Technologie- und Innovationsmanagement <Hamburg>
15
CESifo
14
NET Institute
14
Springer-Verlag GmbH
14
Department of Economics, Oxford University
13
Institut für Technologie- und Innovationsmanagement, Technische Universität Hamburg-Harburg
13
Gesellschaft Entwicklung, Konstruktion, Vertrieb
12
HAL
12
Düsseldorf Institute for Competition Economics (DICE), Wirtschaftswissenschaftliche Fakultät
11
Erasmus Research Institute of Management (ERIM), Erasmus Universiteit Rotterdam
11
European Association of Agricultural Economists - EAAE
11
Duncker & Humblot
10
Edward Elgar Publishing
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European University Institute / Department of Economics
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10
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10
Organisation for Economic Co-operation and Development
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9
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9
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Series / American Marketing Association
9
Marketing theory and applications
7
Proceedings series / American Marketing Association
7
AMA educators' proceedings
6
... AMA educators' proceedings
1
2008 AMA educators' proceedings
1
AMA educators proceedings
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AMA proceedings series
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ECONIS (ZBW)
58
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1
Consumers and firms in a global world : AMA Winter Academic Conference 2020 : AMA educators proceedings volume 31 : San Diego, California, USA, 14-16 February 2020
Lukas, Bryan A.
(
ed.
);
Ferrell, Odies C.
(
ed.
)
-
AMA Winter Academic Conference <2020, San Diego, Calif.>
;
…
-
2020
Persistent link: https://www.econbiz.de/10012486210
Saved in:
2
Enhancing knowledge development in marketing
2011
Persistent link: https://www.econbiz.de/10000546225
Saved in:
3
"Marketing theory and applications" : ... AMA Winter Educators' Conference
1990
Persistent link: https://www.econbiz.de/10000412095
Saved in:
4
Marketing in turbulent times and Marketing : the challenges and the opportunities
Mazze, Edward M.
(
contributor
)
-
1975
Persistent link: https://www.econbiz.de/10000049030
Saved in:
5
Linking marketing and technology strategies : December 3 - 5, 1989
McTavish, Ronald
(
contributor
)
-
1990
Persistent link: https://www.econbiz.de/10000844090
Saved in:
6
Marketing to an aging population : selected readings
Schewe, Charles D.
(
contributor
); …
-
1990
-
2. ed
Persistent link: https://www.econbiz.de/10000837247
Saved in:
7
"Marketing in the new Europe" : the 44th ESOMAR Marketing Research Congress ; customer satisfaction and quality management ; joint session ; ESOMAR, AMA - American Management Assoc...
1991
Persistent link: https://www.econbiz.de/10000828594
Saved in:
8
A strategic approach to business marketing
Spekman, Robert E.
(
contributor
); …
-
1985
Persistent link: https://www.econbiz.de/10000697570
Saved in:
9
Marketing communications : theory and research
Houston, Michael J.
(
ed.
);
Lutz, Richard J.
(
contributor
)
-
1985
Persistent link: https://www.econbiz.de/10000710974
Saved in:
10
Marketing and the new science of planning
King, Robert L.
(
contributor
)
-
1968
Persistent link: https://www.econbiz.de/10000674896
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